Senior Digital Marketing Officer

OVERVIEW OF THE ROLE The National Gallery is seeking an experienced and creative digital marketing and social media professional to join the Marketing, Communications and Visitor Experience portfolio. In this role, you will create, commission, and manage content for social media, digital signage, and other digital channels that promote National Gallery exhibitions and programs, as well as wider initiatives and projects aligned to National Gallery strategy, with a focus to grow audience and engagement. This role is responsible for digital advertising campaigns, producing digital marketing analytics and reports, and managing multiple social media accounts in line with National Gallery objectives. Working closely with the Head of Marketing, the Senior Digital Marketing Officer develops and implements the Gallery's Social Media Strategy, Social Media Policy, and ensures the Gallery's tone of voice and brand identity is executed successfully across digital marketing channels. The Senior Digital Marketing Officer is a full-time, ongoing role within the Marketing Team. This role requires someone who can work outside of the normal Monday – Friday, 9-5 to monitor the Gallery's social media accounts. #J-18808-Ljbffr