Company Description Key Points Exciting portfolio opportunity with an innovative management group Work with the industry's best Overview This dynamic portfolio of 4 hotels, managed by Trilogy Hotel, consists of Mercure Sydney, Mercure Canberra, Ibis Sydney World Square and Fairmont Resort Blue Mountains.
We are seeking a talented and visionary Portfolio Director of Marketing to oversee the marketing strategies and be responsible for driving brand success and guest engagement across our portfolio.
Job Description Strategic Marketing Leadership : Develop and implement tailored marketing strategies for each hotel, fostering a culture of innovation and high performance within the marketing team.
Brand Management : Ensure consistent brand messaging and visual identity across all hotels while promoting individual property distinctiveness and championing our values of freedom and belonging.
Digital Marketing Optimization : Lead the enhancement of digital marketing channels, utilizing data analytics to drive guest experiences, improve ROI, and ensure brand consistency across all digital touchpoints.
Revenue Generation & Partnerships : Collaborate with Revenue Management to create promotional strategies, identify cross-selling opportunities, and establish partnerships with local businesses to enhance visibility and attract customers.
Team Development & Leadership : Inspire and mentor a high-performing marketing team, encouraging open communication and collaboration across departments and properties.
Budget & Performance Management : Develop and manage marketing budgets for all properties, ensuring efficient resource allocation and accountability through tracking key performance indicators.
Qualifications Proven experience in driving brand and digital marketing, preferably in a multi-property role Strong leadership skills with the ability to inspire and motivate teams Excellent communication and interpersonal skills Strategic thinker with a data-driven approach to decision-making Proficiency in digital marketing tools and analytics platforms Bachelor's degree in Marketing, Business, or related field Ability to travel to the Blue Mountains two days per week If you are a strategic thinker and a proven leader in the hospitality industry, we encourage you to apply for this exciting opportunity to shape the future of our hotels in Sydney, Australia.
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