Company Description Key Points Exciting portfolio opportunity with an innovative management group Work with the industry's best Overview This dynamic portfolio of 4 hotels, managed by Trilogy Hotel, consists of Mercure Sydney, Mercure Canberra, Ibis Sydney World Square and Fairmont Resort Blue Mountains.
We are seeking a talented and visionary Portfolio Director of Marketing to oversee the marketing strategies and be responsible for driving brand success and guest engagement across our portfolio.
Job Description Strategic Marketing Leadership : Develop and implement tailored marketing strategies for each hotel, fostering a culture of innovation and high performance within the marketing team.
Brand Management : Ensure consistent brand messaging and visual identity across all hotels while promoting individual property distinctiveness and championing our values of freedom and belonging.
Digital Marketing Optimization : Lead the enhancement of digital marketing channels, utilizing data analytics to drive guest experiences, improve ROI, and ensure brand consistency across all digital touchpoints.
Revenue Generation & Partnerships : Collaborate with Revenue Management to create promotional strategies, identify cross-selling opportunities, and establish partnerships with local businesses to enhance visibility and attract customers.
Team Development & Leadership : Inspire and mentor a high-performing marketing team, encouraging open communication and collaboration across departments and properties.
Budget & Performance Management : Develop and manage marketing budgets for all properties, ensuring efficient resource allocation and accountability through tracking key performance indicators.
Qualifications Proven experience in driving brand and digital marketing, preferably in a multi-property role Strong leadership skills with the ability to inspire and motivate teams Excellent communication and interpersonal skills Strategic thinker with a data-driven approach to decision-making Proficiency in digital marketing tools and analytics platforms Bachelor's degree in Marketing, Business, or related field Ability to travel to the Blue Mountains two days per week Salary range: $120,000 - $140,000 + super If you are a strategic thinker and a proven leader in the hospitality industry, we encourage you to apply for this exciting opportunity to shape the future of our hotels in Sydney, Australia.
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