Logitech – Marketing Specialist The Role: The Marketing Specialist will be responsible for growing and developing our key strategies across Australia and New Zealand with the focus to improve, innovate and deliver the best in class Brand & Customer experience, which leads to consumers purchasing our products. This role reports to the Senior Product Manager ANZ and will work closely with the wider ANZ team to execute strategies and support our customers.
The key responsibilities include:
Drive the ANZ Personal Workspace marketing strategy through campaign executions and best in class consumer experiences. Brainstorm and develop ideas for creative marketing campaigns. Align and adapt company's strategies into the retail space. Provide assistance in the analysis of data from key campaigns to then create, share & grow best practice scenarios. Build Logitech's brand & mindshare with both retail partners and consumers in terms of product content, information and execution. Lead product launches and make an impact through full visibility across platform and other media. Budget and utilise tools available in platform to enhance visibility, optimised search and increase conversion rates as a result. Timely content & activities put in place to achieve business targets and support sales to maximize business opportunities in ANZ. Manage agencies including briefs, budgets, execution and wrap up of activity. Manage and work with legal on contracts and negotiations with partners. Your Contribution: Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. These are the behaviors you'll need for success at Logitech.
In this role you will: Be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion. Develop strong client relationships with partners. Make recommendations regarding efficiency and sales growth. Keep abreast of industry information and initiatives. Analyse and implement Logitech's sales and marketing strategies. Your Skills: For consideration, you must bring the following skills and behaviors to our team:
Minimum 2 years of experience in marketing within the consumer electronics industry preferred. Demonstrable experience executing marketing campaigns with clear goals/outcomes. An understanding of various social media platforms and how they can be used to drive a consumer purchase. Good presentation & negotiation skills and ability to manage relationships across many partners and agency. Strong knowledge of market/customer needs with good market analytics skills. A team player who can work independently with good communication skills. Willing to initiate and explore new ideas. Self motivation & a passion for results. The Ideal candidate should also possess the following personal traits: Work collaboratively with a team of passionate peers. A clear ambition to build a successful career in marketing. Technology, innovation and sustainability are key interests. #J-18808-Ljbffr
