Marketing Coordinator

Marketing Coordinator
Company:

Inlight



Job Function:

Marketing

Details of the offer

Here at Inlight, we're a digital product agency that leverages strategy, design, and technology to solve complex and interesting business challenges. We're passionate about working alongside our clients to create well-considered digital products and experiences that deliver maximum impact for them and their users. We are looking for a Marketing Coordinator who can execute our marketing strategy, manage content creation and distribution, coordinate events, and handle social media and PR programs. This role requires exceptional copywriting skills to craft compelling messages that resonate with Inlight's target audience. At Inlight, you'll get a chance to work on challenging and impactful projects, with plenty of hands-on involvement from start to finish. Our frameworks and initiatives encourage creative thinking but are lean and flexible enough that they don't slow us down or make us jump through hoops. We believe that our people, rather than technology, produce the best outcomes. You'll join forces with 45+ friendly Inlighters, who work flexibly between home and our brand new Clifton Hill office, purpose-built with hybrid work being central to its design. What we care aboutCreating digital experiences that solve genuine human needs and positively impact users. Working in partnership with our clients to create a tangible impact on their businessOffering a team a strong sense of ownership and accountability Building a team that's aligned with our values, without needing everyone to think or sound the same Supporting the growth and learning of our people with defined progression frameworks, coaching, and regular knowledge sharing. Intentionally creating environments, tooling, and connected ways of working that support our team to create results (and have some fun) in a way that works for them. Fostering a culture that values openness and support, prioritising flexibility and well-being.As a Marketing Coordinator, you'llExecute the overall marketing strategy as defined by the Partnerships Director Coordinate and manage marketing initiatives and campaigns to ensure timely and effective implementation Monitor and report on the performance of marketing activities, providing insights and recommendations for improvements Develop and manage a content calendar to ensure consistent content production and distribution. Leverage generative AI tools to optimise content developmentCreate engaging and high-quality content for various channels, including blogs, social media, newsletters, and websites Manage and maintain the Inlight website, ensuring it is up-to-date and aligned with Inlight's positioning and brand guidelinesWork with the design team to develop marketing and sales collateral, including brochures, presentations, case studies, and white papersPlan and coordinate events, including industry conferences, webinars, workshops, and internal eventsDevelop and implement a social media strategy to increase brand awareness and engagement Collaborate with the Executive team to manage the PR program, write and distribute press releases, and build relationships with media contacts Identify relevant industry awards and manage the submission process Assist with the preparation and coordination of tender responses and proposals Support the executive team in developing and promoting their personal brandsDevelop and execute a strategy to enhance Inlight's employer brand.You're someone whoHas a Bachelor's degree in Marketing, Communications, or a related field Has at least 2 years of experience in a similar B2B marketing roleProcess exceptional copywriting and editing skillsHas strong project management and organisational abilitiesIs proficient in digital marketing tools and platformsHas experience in content creation and SEO Excels in communication and interpersonal skills Has a creative mindset with strong attention to detailHas proven experience in event planning and social media management Has experience managing PR programs and media relations.What you get in returnPlenty of responsibility while working on complex and interesting projects We're intentional about promoting well-being and recognising the demands of outside life. We encourage time out and continue to experiment with flexible working arrangements Athough we follow the hybrid model, we care about our culture and actively promote social team activities and initiatives to maintain strong internal connections Growth & learning-focused environment with clear progression pathways and supportAccess to a $1,000 annual learning fund.A $1,000 stipend for your home setup, since we are a remote-friendly workplaceWell-being initiatives include a dedicated mental health committee and well-being days An environment where everyone feels welcome and is free to contribute ideas, have an impact and build a career they're excited about.Diversity in all forms is embraced and encouraged in our team. We are an equal-opportunity employer and believe that inviting different perspectives into the thinking, designing, and building of our work makes for a more interesting place to work. We highly encourage individuals from all backgrounds and genders to consider this position. If you believe this role aligns with your interests and capabilities, we encourage you to apply, regardless of the gaps in your experience. Our goal is to nurture and develop individuals in this position. Interested? If this sounds like a role that'd challenge and excite you, we'd love to hear from you. Apply via the link or have a chat with Malou (Talent) at ******. To learn more about working with us, visit Inlight's careers page. Check our Glassdoor reviews.


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Job Function:

Requirements

Marketing Coordinator
Company:

Inlight



Job Function:

Marketing

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