General Imaging Ultrasound Product Sales Support (Northern Zone)This role is responsible for supporting the General Imaging Ultrasound & ABUS portfolio of products and associated markets in GE Healthcare's 'Northern Zone', which includes NSW and QLD. This role will focus on providing local support and Ultrasound expertise to a team of account managers, working closely with them to identify and develop opportunities with customers. He/she shall optimise the use of resources to best support customer facing activities and drive localised product differentiation and strategy to achieve operating plan.
This role will be customer facing and cover coordination of demo activities, customer education & industry events as well as assistance with product selection and positioning with customers in NSW and QLD.
This role will work closely with the ANZ GI Segment Leader & Southern Zone Product Sales Support to ensure alignment with the overall ANZ strategic plan.
Key Responsibilities/essential functions include:Is accountable to achieve the quarterly and yearly U/S Operating Plan targets (Orders, Sales, Contribution Margin, Operating Margin) for the Northern Zone.Provide input to the formulation of the yearly business planning cycles for U/S product in the ANZ region.Customer, market and Product expertise Continuously develop deep clinical and technical knowledge including awareness of current and future trends in healthcare technology and healthcare funding mechanisms.Continuously update their understanding of the customers changing clinical and/or operational issues and challenges.Employ market research, clinical and industry trend analysis, market share and competitive analysis, win/loss tracking and price realization in developing commercial strategy for their products across the ANZ Northern Zone.Understand and analyze market dynamics and competition to develop business opportunities for the Product Sales teams and account teams in the Northern Zone and provide ongoing feedback to management, region and marketing teams.Educate, coach and direct the differentiation (position, value proposition and key messages) of U/S products. Act as reference point to the Regional/Zone account teams regarding differentiation of their products. Continuously position the value of their product within the relevant GEHC care areas/disease areas.Know, interact and execute the strategy with Key Opinion Leaders in product relevant care areas; maintain professional relations with key customers, academia, government & administrative bodies in order to ensure understanding of needs and that GEHC product value proposition is differentiated in the minds of these key customer groups. Nurture relationships with professional society stakeholders.Ensure and validate up to date knowledge of product positioning and differentiation messages within their Product Sales teams as well as relevant account teams.Team coaching Drives performance management within the team, providing a regular operating mechanism of feedback and coaching.Is responsible to regularly have "infield coaching" sessions with GI team members: for example, how differentiating and presenting the value of product and understanding the market. Provides regular, timely and productive development feedback.Create regular opportunities to involve the team to share best practices on opportunity managementIs role-model to team for utilizing GEHC resources and networks to create and manage opportunitiesRegularly provide updates to team on company, region product strategies and customer insights.Coach and assist with the differentiation of product offerings during the various stages of the sales process to actively move the customer through their decision-making process towards a successful outcome for GE.One GEHC teamwork Work with the team and drive employee engagement activities to ensure retention across the zone, recognizing success, sharing best practices, providing exposure to people within the team with senior leaders within the region, products and modalities.Act as a role model for collaborative mindset across functions.Educate account team members on their product/service/solution strategy and offerings.Facilitate effective communication & trustful collaboration within the Zone/Product matrix organization. Share and follow-up identified leads to other product lines within own accounts and or One GEHC accounts.Qualifications and Job Requirements: Bachelor Degree level.7+ years of experience in product management or Sales / Marketing OR equivalent years of experience in progressive product or sales positions within the Healthcare industry with in-depth knowledge of healthcare market and decision makers.Availability to travel to other regions within ANZ (Northern zone focus) linked to specific sales opportunities as they arise and can be up to approximately 20% of the time.Support conferences and workshops within ANZ as part of the overall team. These events are typically after hours and on weekends.Exemplary people management, leadership skills, as well as sales coaching & team building skills.Ability to energize, develop and build rapport, collaboration and influence at all levels within an organization.Ability to operate effectively in a multi-tasking, dynamic environment, while maintaining a forward-thinking and customer-first attitude.Demonstrated a high degree of cultural EQ, ability to work across business and culturally diverse environments.Proficient in English, written and spoken.Demonstrated business management and resource allocation skills including business plan development.Strong knowledge of GEHC and exceptional knowledge of products and services offered within the modality.Strong business acumen; financial and organizational skills.Advanced negotiation, problem solving and influencing skills.Excellent presentation and interpersonal skills; able to communicate and present ideas to customers in a way that produces understanding and impact that builds effective strategic relationships.GE HealthCare is an Equal Opportunity Employer where inclusion matters. Employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
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