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About Us
At ANZ, we're shaping a world where people and communities thrive, driven by a common goal: to improve the financial wellbeing and sustainability of our millions of customers.
About the Role
As a Commercial Performance Manager in our Consumer Cards team, you'll play a key role in optimizing ANZ's consumer credit card acquisition performance. The role will collaborate across the consumer cards team and value stream partners to achieve acquisition targets and metrics (mix, CPUs, CPAAs, etc.) to drive acquisition efficiency. You will conduct PIRs and analysis on acquisition campaigns to inform planning processes, offer design, channel, and product mix to deliver on CCPL and EDB strategy. There will be a focus on optimizing acquisition performance in collaboration with marketers, product managers, acquisition managers, and key partners to deliver impactful, measurable, sustainable outcomes. This role will also support key acquisition optimization projects.
Banking is changing and we're changing with it, giving our people great opportunities to try new things, learn, and grow. Whatever your role at ANZ, you'll be building your future while helping to build ours.
Role Type: Permanent
Role Location: 833 Collins Street, Docklands VIC 3008
Work Hours: Full time
What will your day look like?
Forecast and monitor credit card acquisition performance
Track and evaluate campaign results, identify business opportunities, and make recommendations for future campaigns
Conduct strategic analyses of segments, products, and pricing to understand customer experience and improve business strategy and acquisition efficiency
Support development of hypotheses for marketing/targeting tests, drive analyses of results, and communicate insights
Collect, analyze, and interpret complex channel, consumer, and transactional datasets to derive insights
Develop reports and visualizations to communicate strategic opportunities and trade-off options to stakeholders
Establish measurement framework for product, offer, and channel A/B testing
Examine consumer behavior and leverage insights to recommend growth strategies
Work with internal and external partners to plan campaign details and prepare data for execution
Develop trusted partnerships with Marketing, Product, Analytics, and key third-party partners
Monitor market trends, research consumer markets, and competitors' activities
Support the delivery of key acquisition optimization projects
What will you bring?
To grow and be successful in this role, you will ideally bring the following:
Proficiency in data analysis tools and techniques, and experience working with complex datasets
Ability to translate data into actionable insights and reports
Analytical and problem-solving skills to understand the root cause of performance issues
Commercial acumen and experience in Acquisition or Credit Origination Processes
Understanding of cost and revenue drivers and credit card levers
Project delivery experience
Demonstrated experience working closely with senior stakeholders
Effective communication skills
Financial services experience
Ability to critically review and challenge business cases and product proposals
Strong relationship building skills and ability to work in cross-functional teams
You're not expected to have 100% of these skills. At ANZ, a growth mindset is at the heart of our culture, so if you have most of these things in your toolbox, we'd love to hear from you.
So why join us?
From the moment you join ANZ, you'll be doing meaningful work that will shape a world where people and communities thrive. At ANZ, you'll have the resources, opportunities, and support you need to take the next big step in your career. We have a range of flexible working arrangements, so our people can 'make work, work for them'. We also provide benefits including access to health and wellbeing services and discounts on selected products and services from ANZ.
At ANZ, you'll be part of an organization that celebrates the different backgrounds, perspectives, and life experiences of our people. We're committed to building a workplace that reflects the diversity of the communities we serve. We welcome applications from everyone and encourage you to talk to us about any adjustments you may require in our recruitment process or the role itself. If you are a candidate with a disability or access requirement, let us know how we can provide you with additional support.
To find out more about working at ANZ, visit https://www.anz.com.au/careers . You can apply for this role by visiting ANZ Careers and searching for reference number 75191.
Job Posting End Date: 11/09/2024, 11.59pm (Melbourne Australia)
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