Tbwa Chiat/Day Inc | Social Media Director

Details of the offer

At OKX, we believe that the future will be reshaped by Crypto, ultimately contributing to every individual's freedom.

OKX began as a crypto exchange giving millions of people access to crypto trading and over time becoming among the largest platforms in the world.
In recent years, we have developed one of the most connected Web3 wallets used by millions to access decentralized crypto applications (dApps).

OKX is a trusted brand by hundreds of large institutions seeking access to crypto markets on a reliable platform that seamlessly connects with global banking and payments.
In the last year, OKX has expanded into new markets including Australia, Brazil, Netherlands, Singapore and Turkey, with plans to launch in the US, Belgium and the UAE.

We are deeply committed to shaping a fairer, more transparent and accessible society through blockchain technology.
This is why we publish proof of reserves monthly, and continue to ship new innovative security features.

About the Opportunity As Social Media Director, you will be at the forefront of crafting OKX social and cultural presence through impactful concepts and thumb-stopping content.
You will lead the global social team towards big ideas, innovative executions, and new social opportunities for social organic and paid content.
You will work with social media managers to define our storytelling on social channels, bring day-to-day posts to life and jam with influencers to figure out what's the next big thing.

What You'll Be Doing Continuously explore new trends and technologies to stay ahead of the curve and deliver innovative social content.
Ideate, oversee and execute social storytelling on X (Twitter), Facebook, Instagram, Snapchat or TikTok.
Work with influencers to create video content and memes.
Generate strategic framework and copy for brand and product campaigns that bring home our brand's unique tone of voice and distinctive style.
Collaborate with internal departments to establish campaign objectives, align distribution requests and complete tasks.
Create SOPs for effective cross functional collaboration, resolve conflicts and supercharge GTMs.
What We Look For In You 8+ years of experience in social media and/or brand marketing.
Previous experience creating for social media channels X, Instagram, TikTok, Discord.
You love and live memes - from classic memes to irl trends, you know what's going on in popular culture.
You get your dopamine from creative taglines and social first storytelling.
You have framework thinking and an owner mentality.
Portfolio that demonstrates your strategic, conceptual, and design skills.
Exceptional communication skills in English.
Problem-solver and flexible to adapt to the ever-evolving climate of social media.
Prioritization skills and ability to manage timely social projects and evergreen campaigns.
Nice to Haves Understanding of cryptocurrency/blockchain-related terminologies and trends.
Bonus points if you have previously worked at a crypto exchange.
Passionate about blockchain technology and the crypto payments space.
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* Are you authorized to work in the US?
* Select... Do you now, or will you in the future, require a visa sponsorship to work in the US?
* Select... What is your notice period to your current employer?
* Select... What is your favorite cryptocurrency and why?
* How did you hear about us?
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Completion of the form is entirely voluntary.
Whatever your decision, it will not be considered in the hiring process or thereafter.
Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in OKX's Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

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Nominal Salary: To be agreed

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