Social Media Manager About Our Client Our client is a leading scaffolding and construction solutions company seeking a creative and strategic Social Media Manager to revolutionize their digital presence. We're looking for a dynamic digital storyteller who can transform technical industry content into engaging, shareable narratives across multiple social platforms.
Job Overview As our Social Media Manager, you'll be the digital voice of an innovative construction solutions brand, crafting compelling content that connects, educates, and inspires audiences across LinkedIn, Facebook, Instagram, and TikTok.
Key Responsibilities Content Strategy & CreationDevelop and execute a comprehensive social media strategy that amplifies brand visibility and drives audience engagement.Design platform-specific content that translates technical expertise into compelling visual and written stories.Manage content calendar with strategic, data-driven posting schedules.Community ManagementCultivate an active online community through responsive, authentic interactions.Monitor brand mentions, comments, and direct messages to maintain a positive digital reputation.Implement real-time engagement strategies that build trust and credibility.Performance & AnalyticsTrack and analyze social media metrics to continuously refine digital marketing approaches.Generate monthly performance reports highlighting key achievements and insights.Optimize content strategy based on data-driven recommendations.Required Qualifications Technical ExpertiseAdvanced proficiency in social media management tools (Hootsuite, Sprout Social).Expert-level content creation skills using Adobe Creative Suite and Canva.Deep understanding of social media analytics and performance tracking.Professional BackgroundBachelor's degree in Marketing, Communications, or related field.3+ years of proven social media management experience.Demonstrated success in creating engaging campaigns for B2B and B2C audiences.Experience with paid social advertising platforms.Skills We're Looking ForExceptional copywriting and visual storytelling abilities.Strategic mindset with strong analytical capabilities.Ability to translate technical industry information into accessible, engaging content.Excellent communication and collaboration skills.What We Offer Competitive compensation package.Opportunity to work with a dynamic, growth-oriented organization.Professional development and career advancement opportunities.Creative and collaborative work environment.
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