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Product Marketing Manager

Details of the offer

To help solve the challenges faced in an increasingly distributed workforceMarketingFull-timeOffice | Sydney, NSW, AustraliaMid Level · A role for someone with some well-developed knowledge and skills they can bring to the role and team. Typically within 2-5 years of experience. The world's largest checklist app — and that's just the beginning. As millions of inspections flowed into our platform one thing emerged: safety and quality share a relationship. Small but rapid changes in individual acts, repeated consistently are transformative. For safety, for quality, for efficiency. Our platform now includes sensors, issue reports, data capture, analytics, risk mitigation and mobile training.About the roleSafetyCulture is a customer and product-led SAAS company, our mission is to help working teams get better every day, our technology platform and products give front line workers a voice and leaders the visibility to make smart decisions when driving safety, quality and continuous improvement.As a Product Marketing Manager, you'll work closely with the Managing Director, product, broader marketing, and global go-to-market teams to drive the brand awareness and growth of your product portfolio for millions of users worldwide. You'll be a strong communicator and collaborative team player, who is passionate about helping customers understand the value of SafetyCulture's products and services.About you- 2-3 years product marketing experience executing successful product launch and growth campaigns across key marketing & commerce channels.- You're great at stakeholder management with experience building strong cross-functional relationships across product, marketing, GTM and support teams and aligning teams on the same goal.- You're an excellent storyteller with experience crafting product positioning and sales narratives that distill what really matters to a customer in a meaningful, simple way.- You're versatile and flexible, able to adapt your tactics to different geographies, industries, personas and use cases.- You're highly organized with experience project managing cross-functional programs of work, and detail-oriented with strong decision-making skills.- You thrive in a fast-paced environment and are able to balance multiple projects and not lose focus.- You can think at scale while able to zero into the details.- You're deeply resourceful and committed to advocating for our customers.- You are someone with a growth mindset who loves solving problems for our customers and enjoys working as part of a team. SafetyCulture is a customer and product-led SAAS company, our mission is to help working teams get better every day, our technology platform and products give front line workers a voice and leaders the visibility to make smart decisions when driving safety, quality and continuous improvement.As a Product Marketing Manager, you'll work closely with the Managing Director, product, broader marketing, and global go-to-market teams to drive the brand awareness and growth of your product portfolio for millions of users worldwide. You'll be a strong communicator and collaborative team player, who is passionate about helping customers understand the value of SafetyCulture's products and services.About you- 2-3 years product marketing experience executing successful product launch and growth campaigns across key marketing & commerce channels.- You're great at stakeholder management with experience building strong cross-functional relationships across product, marketing, GTM and support teams and aligning teams on the same goal.- You're an excellent storyteller with experience crafting product positioning and sales narratives that distill what really matters to a customer in a meaningful, simple way.- You're versatile and flexible, able to adapt your tactics to different geographies, industries, personas and use cases.- You're highly organized with experience project managing cross-functional programs of work, and detail-oriented with strong decision-making skills.- You thrive in a fast-paced environment and are able to balance multiple projects and not lose focus.- You can think at scale while able to zero into the details.- You're deeply resourceful and committed to advocating for our customers.- You are someone with a growth mindset who loves solving problems for our customers and enjoys working as part of a team.How you will spend your time:- Reporting to our Head of Product Marketing and working closely with the product team, you will strategize and execute GTM launches to successfully take new features, products and services to market both internally and externally.- Partner with product, marketing and GTM teams to drive continued growth, adoption and engagement of a specific portfolio of products.- Work towards shared commercial and product goals, and coming up with the marketing strategy across acquisition, lifecycle, regional marketing and more to execute on campaigns in a strategic, customer-focused way.- Craft and deliver compelling messaging that makes the complex simple, resonates with customers and builds a point of difference in the market.- Analyze and evaluate market and customer needs & feedback in order to shape product strategy and roadmap planning.- Create sales enablement content which communicates complex concepts, technology updates and product features in a simple, digestible way.- Drive cross-functional alignment to our overall product roadmap, addressable markets and processes.At SafetyCulture, we care about people and growing the team. Here's a few ways we're acting on our values:- Flexible working arrangements. We encourage you to create the best work blend while working from your home and the local SafetyCulture office- You'll have access to professional and personal training and development opportunities- We're a pet friendly workplace- Hackathons - if you're into them :)- Workshops and Lunch & Learns from our leadership and industry experts- We also encourage you to get involved in the community, open source work, attending talks and events, and experimenting with new technologies; whatever floats your boat!But wait, there's more... You'll also receive other perks such as:- Equity with high growth potential, and a competitive salary- Great food! Our In-house chefs will serve up fresh and healthful breakfast, lunch and unlimited snacks catering to all dietary requirements- Love coffee or tea? Our commercial espresso machine has you covered.We also have beer and wine on tap, a pool table, board games, and books library What you'll be responsible for Increase performance of campaigns by proactively finding opportunities and tactics to improve processes, experiences, and resultsDevelop and execute multi-channel marketing campaigns to achieve specific goals, including awareness, engagement, and leadsDesign and conduct experiments within a set budget to test hypotheses and evaluate findings for optimization of growth tacticsSkills you'll needGenerates multiple innovative/new/novel ideas to solve a problemFlexibilityCopes with changes and ambiguity in varying circumstances and can adapt behaviour effectivelyLearning agilityIdentifies and applies strategies to enhance reception, retention and use of newly acquired information, skills, and abilitiesMeet the team Marketing SafetyCultureWork closely with the broader marketing, product, and go-to-market teams, to solve complex problems that impact millions of users worldwide, and operate at a scale few other Australian tech companies have reached. You'll be an outstanding communicator and cross-functional collaborator, passionate about helping customers understand the value of SafetyCulture's products and services.
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