Job ID: 2813474 | Amazon Commercial Services Pty LtdWe are looking for a customer-obsessed, analytical and results-oriented Product Marketing Manager to lead a diverse range of go-to-market initiatives in support of Echo product launches, product marketing and category expansion initiatives.Do you want to work in a role where you are encouraged to build and have the autonomy to push boundaries? Are you looking to create value for customers and drive growth in one of the most innovative categories at Amazon? Do you love to see an immediate impact from your actions?With deep consumer marketing and product marketing experience, you will have a demonstrated ability to define customer needs into business requirements and drive projects to completion. You must be comfortable dealing with ambiguity, have strong ownership, and be able to work successfully across global teams. Having a good sense of metric-based decision making is a must.You will be comfortable working both at the strategic level and diving deep into implementation as needed for major launches. You should be able to drive focus and excellence within the programs you own, working with colleagues in Sales, Marketing and Product management, and with colleagues across the organization--including In stock, Business Intelligence and Legal. You will take ownership and help foster a high-energy, high-performance culture.Key job responsibilities- Lead go-to-market strategy and implementation for Echo products in ANZ, from evaluating product concepts, developing business cases and reviewing investment plans with Amazon Devices leadership.- Architect the local launch strategy, leading the cross-functional team to deliver a seamless, successful product launch across marketing, onsite CX, distribution channels, and more.- Act as customer and product evangelist internally and externally with all associated teams.- Measure and analyse existing products for opportunities to innovate and improve, providing additional benefits to customers.- Co-own usage and engagement targets; track progress and action plan to achieve goals in regular business reviews.- Develop campaigns to test and learn about customer behavior on device; share best practices across categories and regions.About the teamJoin the team that launched Amazon Echo, Fire TV and Kindle Devices in Australia! It is truly Day-1 in our journey in ANZ. We're working hard, having fun, and making history. Join us!BASIC QUALIFICATIONS- 3+ years of professional non-internship marketing experience- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion- 2+ years Experience managing multiple, competing priorities simultaneously- 2+ years Experience interpreting data and making business recommendationsPREFERRED QUALIFICATIONS- Experience presenting ideas to various levels of an organization to gain support for initiatives- Experience leading go-to-market for consumer software or hardware product launches- Experience communicating results to stakeholders- Experience with customer segmentation, profiling, and targetingAcknowledgement of country:In the spirit of reconciliation Amazon acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.IDE statement:Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer, and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, disability, age, or other legally protected attributes.Posted: May 24, 2024 (Updated 3 days ago)
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