Product Growth ManagerDepartment: Product
Employment Type: Permanent - Full Time
Location: Melbourne
DescriptionAs the Product Growth Manager at Betashares, you will play a pivotal role in driving the growth and optimisation of Betashares Direct, our direct-to-consumer investment platform. Joining at an exciting early stage, you'll have the opportunity to shape the future of this product and contribute to its long-term success.
Reporting to the Director of Growth, you will collaborate with cross-functional teams, leveraging your strong stakeholder management skills to drive key outcomes. You'll work closely with product, marketing, and customer experience teams to enhance metrics related to customer activation, retention, and revenue growth.
With a problem-solving mindset and a passion for innovation, you will use deep customer insights to develop strategic initiatives, create personalised experiences, introduce innovative features, and refine pricing strategies. This role offers significant room for growth as you help scale an exciting product that delivers real impact for investors.
If you're passionate about driving product innovation and eager to make a difference in the investment space, this is the role for you!
Role ResponsibilitiesDevelop and maintain the product optimisation backlog and roadmap for Betashares Direct.Design and execute multivariate tests to continuously improve key product metrics.Lead in-platform customer innovation and data layer programmes.Collaborate with UX researchers, data analysts, and customer support teams to extract insights.Develop and implement incentive and referral programmes to drive user growth.Improve product communications to enhance customer experience and engagement.Monitor and report on key performance indicators, including activation rates and AUM growth.Work cross-functionally with marketing and sales teams to align product initiatives.Identify and implement new growth strategies and technologies.Contribute to the overall growth of assets under management through product enhancements. Skills & Experience3-5 years of experience in product management or product growth, preferably in fintech or start-up environments.Strong analytical and data-driven mindset, with ability to interpret complex data.Experience with multivariate testing and product optimisation techniques.Familiarity with product management tools and data analytics platforms.Familiarity with customer engagement, CDP, and personalisation tools.Experience with headless content management systems (CMS) and their integration into product experiences.Excellent verbal and written communication skills.Strong eye for detail and ability to manage multiple projects simultaneously.Ability to quickly develop in-depth knowledge of financial products and adapt to change.Financial knowledge and experience in wealthtech, fintech, remittance, or gaming is a plus.Experience with data visualisation tools and product analytics platforms. Reasons To Join UsWhat We Offer
Betashares believes our most important asset is our people and we are proud of the culture we have built – but we are always striving to be better. We want every Betashares employee to be doing their best work and developing their careers. In addition to a competitive salary, we also offer:
Continuous career development and training opportunities.Access to a health and wellbeing platform with physical, mental, social and financial support programs available.Volunteering days off, so you can contribute to a cause that matters to you.Conveniently located CBD offices with fully stocked kitchens, team breakfasts and catered lunches on a regular basis.Fun and inclusive social events.Our Values
As our business continues to grow, we're committed to creating a workplace that gives us all the best opportunity to succeed, and that is enjoyable to be a part of. We prize ambition and drive, but equally we value honesty and humility.
We support each other, and we respect our clients and our competitors. Innovation is in our DNA, and we are always looking for better ways to do things and are willing to take measured risks and learn from our mistakes along the way.
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