Paid Media Specialist

Details of the offer

We value inclusivity and diversity at Envato. Research shows candidates from neurodiverse and underrepresented backgrounds often only apply for roles if they meet all the criteria. We like to make our hiring decisions based on experience and passion, so if you're keen to apply and need reasonable adjustments please let us know. We also encourage you to let us know the pronouns you use at any point during the recruitment process.About EnvatoWe exist to empower creatives to thrive independently and as a community. We work to be the must-have, most used, intelligent and essential creative companion where we empower creatives to create freely and confidently, and accelerate their everyday creative process however and wherever they work.We proudly support the lives of creative pros all over the world, from web developers and graphic designers, to marketers, videographers, photographers and more. We've built a community where anyone can get their creative projects done, and where creators bring their ideas to life and in the process, earn a living doing what they love. Our mission is to be the singular destination for creative assets.We are a global and rapidly scaling business. Blending purpose and profit, we're a passionate B Corp, committed to making a positive impact on the communities we engage in. You can read more about our purpose, mission and values on our website.We're leaders in flexibility and have embraced ways of working to encourage this for a long time. Where we can, let's make work, work for you! Our roles can be based ANYWHERE in Australia or New Zealand, and while we all mostly work from home we're proud of how we keep our global team connected.The RoleWe're looking for a passionate and results-oriented Paid Media Specialist to join our energetic marketing team. In this high impact role, you will execute and optimise our paid advertising campaigns across various digital platforms. This role will focus on paid social, display, and video advertising. If you thrive on crafting digital marketing strategies, managing paid media campaigns, and have a keen eye for detail, this is the perfect opportunity! You will work closely with the paid media team, brand, and creative teams to drive impactful advertising initiatives.What you'll be doingImplement and manage paid advertising campaigns across platforms such as Meta Ads, Pinterest Ads, TikTok Ads, Google Display Network, YouTube, Reddit, LinkedIn Ads, and other relevant channels.Regularly monitor and adjust audience targeting, ad creatives, and bidding strategies to improve performance and achieve key campaign metrics like CTR, CPA, and ROAS.Track and analyze campaign results, providing detailed reports with actionable insights and recommendations for improvement.Collaborate with creative and brand teams to develop engaging ad content that aligns with marketing objectives and brand guidelines.Assist in managing the paid media budget efficiently to ensure optimal resource allocation and high ROI.Stay updated on industry trends, best practices, and emerging technologies to drive innovation in paid media strategies.About youBachelor's degree in Marketing, Advertising, Business, or a related field.Proven experience in managing paid media campaigns across multiple channels.Familiarity with digital advertising platforms such as Google Ads, Facebook Ads Manager, YouTube Ads, LinkedIn Ads, Display Ads, etc.Strong analytical skills with the ability to interpret data and drive informed decision-making.Proficiency in using advertising tools and platforms for campaign management and optimization.Excellent communication and collaboration skills, with the ability to work effectively within a team.Detail-oriented with strong project management skills and the ability to multitask in a fast-paced environment.Some of the great things we offer• We are a remote business with full flexibility for you to manage work and life as you need - outcomes are what's important to us.• We provide MacBook Pros or HP's for you to do your best work, as well as all your initial and ongoing tech setup to suit your individual needs.• It's important you love your home office so we will provide a contribution towards your set up and a monthly allowance to support work from home costs.• Want to expand your family? We will support you! We offer 20 weeks paid primary carer leave (with super paid on top for the first 12 months); and 6 weeks paid secondary carers leave.• Connection is so important in a remote business. That's why we provide you with an annual allowance to meet up with colleagues and share some food and a laugh.• Continuous improvement is encouraged and we provide an annual budget for you to put towards your learning.• We know our product is awesome so we will provide you with a free Envato Elements subscription for your side gigs and/or personal use.• Your wellbeing is paramount and we provide access to a holistic assistance program that provides support in many areas of life and health.Our culture• We are B Corp certified & believe in succeeding sustainably as one global team.• We are leaders in flexible working and really walk the talk - our work from anywhere benefit allows you to work and travel for up to 3 months in another country. We have also removed standard hours from contracts to empower our people to work in a way that makes sense to them.• We support working parents through a range of initiatives, including being a proud partner with Grace Papers.• As part of our values and vision, Envato contributes 2% of profits to charities in each of the three main countries we operate in.By submitting your application you are agreeing to our Privacy Policy. If you would like to understand how we handle personal information before submitting your application, please read through our Privacy Policy.Envato is proud to be a 2024 Circle Back Initiative Employer and we commit to respond to every applicant.#LI-Remote#J-18808-Ljbffr


Nominal Salary: To be agreed

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