Media Officer

Job DescriptionLive and work in a culture rich location minutes from the Murray River, just a short drive to one of Victoria's best wine regions and with the ski fields so close you will be zooming down the mountains in under two hours.Our employee benefits include professional development and flexible working conditions.
Our conditions of employment support equal opportunities and an ethical, diverse, and inclusive workplace.We also recognise and value your priorities beyond work.
It's important to us that you have a sustainable work–life balance, so we offer flexible working arrangements, a nine-day fortnight (full-time staff) and a range of leave options and support programs.AlburyCity is committed to being a child safe organisation by creating cultures, adopting strategies and taking action to empower children.
We work hard to keep them safe from harm because child safety is everyone's responsibility.DirectorateBusiness Growth & CommunityClassificationGrade GSalary$87,121 to $101,060 pa + 11.5% employer contribution to superannuationReporting ToTeam Leader Communications and EngagementEmployment TypePermanent Full TimeThe PositionThis position is responsible for building a strong brand perception through developing and maintaining relationships with a broad range of internal and external stakeholders.
The role is a primary contact point for traditional, new and emerging media agencies and focuses on delivering impactful, timely and engaging communications content.ResponsibilitiesKEY RESPONSIBILITIES:Develop and maintain strong relationships in a highly political environment with a broad range of stakeholders, including other levels of Government, to deliver quality communications content.In collaboration with the Team Leader Communications & Engagement provide advice to the CEO, Executive Team and Councillors on media related issues.Represent the Communications and Engagement Team and its many functions within the organisation under a business partnering model.Day-to-day media management including assessing and preparing responses for reactive media requests, proactive media opportunities, and edit outgoing media, digital, social media, and editorial communications items.Take responsibility for the crafting, development, writing, editing, proofing, sourcing of quotes, production, and budgeting of relevant pieces of collateral, for a variety of audiences, required as part of communication campaigns, web content and strategies.Use creative storytelling and content development skills (including written, visual and video assets) to deliver engaging and informative content across multiple communications channels and audiences.Monitor the new and traditional media environment for emerging issues with potential impacts for Council.
Provide issues management and crisis communications advice.Identify and develop proactive opportunities to increase positive coverage of AlburyCity projects and initiatives in alignment with the AlburyCity Brand and Communications Strategies.Attend Council and Committee meetings as required.Perform other tasks or duties as directed by the Supervisor which are within the limits of the employee's skill, competence and training.Observe requirements of the WHS Legislation, relevant to the job and adhere to AlburyCity Policies and Procedures regarding WHS.Observe appropriate AlburyCity Policies and Procedures regarding day to day operations including Equal Employment Opportunity policies, AlburyCity's Dress Code and Standards Policy and AlburyCity's Code of Conduct.QualificationsKEY RELATIONSHIPS:InternalOur PeopleMayor & CouncillorsExternalOur communityTraditional, new, and emerging media agenciesCommunity stakeholder groupsGovernment agenciesOther CouncilsEmployment ConditionsBased on a 35-hour week, with actual days and times being Monday to Friday, 8:30am to 5:00pm, with an RDO in accordance with AlburyCity's RDO guidelines.This position may involve work outside normal working hours.
Additional hours over the standard hours will attract a time in lieu arrangement or payment of overtime rates as agreed in advance with your supervisor.This position does not require you to wear a compulsory uniform, however you must follow the dress code requirements within the AlburyCity's Our People Dress Code Standards.
Our People are required to present a smart and professional image to the public at all times including when in public and when working remotely.This position involves working in a predominantly indoor environment and using a computer is considered a core component of the role.
The position requires an average level of aerobic and physical fitness to undertake occasional physical activities, including manual handling tasks as part of a normal working environment.
A medical declaration will be required to be completed prior to commencement.This position is subject to alcohol and other drug testing.This position is located at the AlburyCity Administration Building, 553 Kiewa Street, Albury with frequent visits to external sites/depots as required.Essential CriteriaTertiary qualification in Communications/Marketing, Journalism or Public Relations or equivalent relevant work experience.Class C (standard) Driver's Licence (compulsory to have and maintain).Desirable CriteriaAdobe suite of products including video editing and graphic design.Social media experience.Digital communications experience.ExperienceExperience in corporate communications, journalism, public relations, media, digital communications, or marketing.Local Government experience highly desirable.Specialist Knowledge And SkillsA strong track record in developing and implementing media and public relations plans.Demonstrated ability to create rich content across all communication platforms, both online and offline.Flair, imagination and creativity in the marketing/promotional/communications field.High level of computer literacy in the use of a variety of software applications including MS Office Suite, web-based products and presentation software.About UsOur Organisation: We are the facilitator of a thriving, resilient and liveable city full of opportunities and the custodians of an environment like no other.
We consistently deliver best-in-class leadership, services, facilities and experiences, providing exceptional living for our local community.Our Values: We are a values driven organisation and these underpin everything we do.Working Together: I respect, listen to and value the contributions of others and celebrate our achievements.Integrity: I am trustworthy, honest, accountable, open and consistent in all that I do.Courage and Passion: I am enthusiastic and have the confidence to speak up for the betterment of AlburyCity.Innovation: I seek to increase my knowledge through new ideas and continuous improvement.Loyalty: I am supportive of others and committed to AlburyCity and the community.Live Well Work Well: The health and safety of our people is more than a priority, it's a commitment embedded within our values.
Unlike priorities which change over time, our values form the basis for all that we do; they define our purpose and what we stand for.
We seek to have a positive impact by developing a holistic wellbeing culture that empowers everyone to be their healthiest and happiest version, resulting in a more engaged and productive workforce with lower incidence of illness and injury.It is, and always will be, our goal to have a workplace free from harm.Two Cities One Community: On 13 October 2017 AlburyCity and The City of Wodonga entered into an historic partnership between the two cities.
In August 2022 both Councils worked together to review and re-commit to the Partnership Agreement.This partnership is a unique opportunity to develop a way forward that benefits our community as a whole with the aim of improving integration, productivity and social and economic development.
It will focus on future growth that will continue to add value to both cities.
Through this combined focus, underpinned by four key pillars of; leadership, economy, environment and community, we will unleash our potential and drive innovation for the benefit of the region and the nation.Our Mission is to work together to achieve our community goals now and into the future.
We understand that we are stronger together and can achieve more when working in collaboration.
We will build on our current partnerships and shared values for the betterment of Albury and Wodonga.Child SafetyAlburyCity is committed to being a child safe organisation and our people support, listen to and empower children and young people.
We create safe environments that minimise the risk of harm and we have ZERO tolerance for child abuse, violence and neglect.About The TeamThe Directorate: Business, Growth & Community - Our Business, Growth & Community Directorate focuses on providing more and better, opportunities for our people and our place.The groups within our directorate will empower our people, city and region to strive for more and to champion the significance of Albury as a national destination for life, work, culture, sport, entertainment, business and investment.We build relationships and promote engaging and actionable dialogue with our community and our partners.
We ensure good governance, financial sustainability and we facilitate a highly engaged, satisfied and well-informed workforce.Our Service Model: Progress - Our Service model is built around our brand pillars of empowering progress; serving with excellence, which is about our people; and taking care of our place.We empower our city and region to strive for more and to champion the significance of Albury as a national destination for life, work, culture, sport, entertainment, environment and investment.
We are the connection point to make bigger, better things happen.Service Cluster: Engagement - Our Engagement Service Cluster connects us with our community and each other.
Its purpose is to ensure we deliver customer service excellence, have a strong and compelling narrative and that we are highly engaged with our many and varied audiences.
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