Media Delivery Manager Commonwealth Bank of Australia, Sydney, Australia
Join a collaborative & fun Media CoE delivering great work for a variety of Business Units Focus on development and upskilling opportunities Hybrid working environment Do work that matters CommBank is Australia's leading provider of integrated financial services, seeking an experienced Digital Media Manager in the Paid Media team specialising in Programmatic, Search & Social Media channels. As a Digital Media Manager, you will manage the day-to-day operations as well as own the performance delivery of Programmatic, Search & Social campaigns across the CommBank business. We're proud of our iconic brand, scale and diversified business mix.
Our Marketing mission is to set the global marketing benchmark by bringing data, insights and creativity to life. We Experiment, learn and innovate to delight our customers so they love us. We are proud to work here, where bravery, curiosity and diversity is celebrated.
On any given day, you will: Manage the day-to-day operations and performance of a portfolio of Search, Display & Social accounts. Develop, implement and optimise Search, Display & Social strategies to drive cost-efficient growth. Implement and optimise Search, Display & Social campaigns according to best practice principles. Partner with internal and external stakeholders to develop strategies that support marketing campaigns. Conduct in-depth analysis and research to generate insights and identify new opportunities for growth. Effectively manage investment and performance targets through ongoing tracking, forecasting and reporting. Design experiments to improve customer journey and improve website conversion rates. Develop annual marketing strategy. Connect with technology partners and publishers to stay up to date with new features and industry trends. We'd love to hear from people who have: Deep understanding of the digital media ecosystem and media landscape in Australia, keeping up to date with industry changes. Minimum 5 years' experience across Programmatic and Paid Social & Search - agency side. Self-starter, fast learner who is detail-oriented and is a critical thinker. Strong campaign and project management skills. Strong analytical skills and proficiency in using systems to create quality reporting and gleaning insights to drive business decisions & media strategy. A confident team player, you'll be solution-focused to manage challenges and multiple stakeholders. Strong verbal and written communication skills. Proficient across Google Marketing Platform including SA360, DV360 and Campaign Manager. Hands-on experience in paid social ad platforms including Facebook, Snapchat, LinkedIn and Twitter. Good understanding of measurement & analytics platforms - GA4. Exceptional at building internal and external relationships with the ability to work cross-functionally across a wide range of stakeholders & agency partners. If this sounds like YOU on a page, we'd love to hear from you!
Working at CommBank At CommBank, we support our people with the flexibility to balance where work is done with at least half their time each month connecting in office. We also have many other flexible working options available including changing start and finish times, part-time arrangements and job share to name a few. Talk to us about how these arrangements might work in the role you're interested in.
If you're already part of the Commonwealth Bank Group (including Bankwest, x15ventures), you'll need to apply through Sidekick to submit a valid application. We're keen to support you with the next step in your career.
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Advertising End Date: 01/11/2024
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