Marketing Manager

The Marketing Manager plays a crucial role in developing and implementing marketing strategies to increase brand awareness, drive sales and revenue, and ultimately grow the business.
As a Marketing Manager, you will be responsible for managing marketing campaigns, organizing events, conducting market research, and analyzing consumer behavior to provide insights into customer preferences and behavior.The Marketing Manager will be responsible for planning and executing marketing campaigns that promote the company's products and services.
This person will work closely with the sales team to identify key target audiences, develop compelling messaging and positioning, and generate leads that will grow the business.Key Responsibilities:Develop and implement marketing strategies to attract, engage, and retain customersConduct market research to identify industry trends, customer needs, and competitors' activitiesCreate marketing collateral such as newsletters, brochures, and social media contentManage the company website, ensuring it is up-to-date, visually appealing, and easy to navigateOrganize events such as webinars, trade shows, and product launches that promote the company's offeringsCollaborate with the sales team to create sales enablement tools such as case studies, product demos, and presentationsTrack and report on the effectiveness of marketing campaigns, using data to make informed decisions about future initiatives#J-18808-Ljbffr