We're on a mission to bring new and uplifting experiences to our guests, transforming flying from simply 'nice', to something wonderful.Like any good mission, this one starts with our people.Which is why we encourage our team to embody the fun, laid back, authentic spirit we've become famous for. Because when they're free to be themselves, they're better able to own their personal responsibilities and go the extra mile to help our guests.Job Overview
Work type:
Full-Time (Permanent)Location:
Brisbane, SydneyJob type:
Marketing & Communications01 Nov 2024 E. Australia Standard TimeMarketing Leader Growth & Engagement
Hello. We're Virgin Australia. We're the airline that's always done things a little different. Our way. The Virgin way. We're on a mission to make flying better than 'nice'. And to do that, it takes a team of talented people who are passionate about customer experience, doing the right thing always, with a focus on safety – in the air, on the ground and in our workplaces. A team who values real diversity and inclusion, in a big brand with big ambitions.What you'll be doing:This is an exciting and critical position within the B2B Marketing and Commercial organisation broadly. You'll drive our customer growth ambitions for B2B, specifically our Corporate, Small-to-Medium Enterprise and Travel Agency Partner segments, as well as the business traveller segments who sit within those organisations. The purpose of the role is to deliver on these ambitions using your love of data, and knowledge influencing B2B buyer groups via marketing best-practice, as well as working in close collaboration with our wonderful Sales, Customer Success and Velocity Loyalty business stakeholders. The role leads one direct report, so you will lead both the strategy as well as the execution of your projects.You'll be great in this role if you:Have strong people leadership via direct reports, as well as the ability to influence decisions at a mid-management levelHave experience leading marketing strategies at all levels of the Marketing funnel to grow pipelines and influence growth through conversionsHave strong knowledge of B2B audience buyer groups (direct and indirect) and what influences themHave strong knowledge of B2B, B2C and B2B2C go to market approaches and Marketing best practiceBuild strong working relationships at all levelsHave a love of data and developing strategies and initiatives to drive targeted resultsHave a love and hunger for test and learn, and driving continuous improvementHave previous experience in resource planning and project management skillsThink creatively and write compelling copyAren't afraid to get your hands dirty and lean-in to executionCan think logically and meet deadlinesCome with airline and/or loyalty experience (desirable)Have previously worked on paid digital, influencer, editorial and social campaign delivery (desirable)What you'll get from us:We're committed to looking after you, with some of the best benefits and conditions in the industry – including (but not limited to):Heavily discounted air travel for you and your loved ones (including $1000 worth of travel credits per year)Flexible working arrangements (including work hours and work from home)Discounts on travel insurance, car hire, accommodation and experiences worldwideHospitality, retail, technology, beauty services and wellness discountsA comprehensive Employee Assistance Program, which offers confidential coaching and support from qualified professionals for all aspects of life – physical, mental, social and financialDress for Your Day – enjoy the freedom to wear whatever is appropriate for the type of work you do and the day you have ahead of youEquality rules:We're all individuals. We love that. That's why we encourage applications from Indigenous Australians, people with disability, those from diverse cultural backgrounds, our friends in the LGBTQI+ community, and anyone else who wants to join our family.Ready to apply?
We're ready to hear from you.
Apply now.
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