Paperform is an Aussie, bootstrapped, SaaS company that launched in late 2016, and now has thousands of customers from across the globe. We're a small, agile team, and we're growing fast!
Paperform's mission is to bring business owners back to life by giving people the digital tools and support they need to build set-and-forget solutions. We want to see everyone have more time for the people and things they love.
That's why we're an online form builder like no other; Paperform is your digital Swiss Army Knife that does everything short of open bottles. It combines serious digital smarts with beautiful design to create endless possibilities. Our no-code editor is built from the ground up for anyone to master, with no techno-geek skills needed… unless you want to flex some big nerd muscles, then we've got you covered too. You won't believe all the things you can create. Educate and entertain. Persuade, sell, and solve problems. If you can dream it, you can Paperform it.
The role We have a product that people love, our team is producing amazing educational content, and now we need someone who can deliver all of this value to users at the right time, in the right way.
The Marketing Automation Specialist is responsible for building highly personalised onboarding and nurturing journeys based on our key user personas. This person will play a key role in both the activation of new users in the platform as well as jumping on any expansion revenue opportunities to cross-sell and up-sell users.
We have some exciting things happening with the product over the next 12 months so we need someone with a solid understanding of the user lifecycle who can bring more Aha! moments to our users.
The nature of this role means that even though you'll be reporting directly to the Head of Growth, you'll also have close working relationships with the Content, Customer Success and Product teams.
Responsibilities: Identifying key events in the user lifecycleUsing our MarTech stack to build eye-opening omnichannel journeys for our usersCreate and optimise our nurture programsBuild and manage the lead scoring program to identify key moments for cross-selling and upsellingMonitor and report on data, metrics, analytics and optimisationAt least 2 years of relevant experience in marketing automation and/or email marketingEffective communication skills with both technical and non-technical team membersExperience working in the SaaS industry is a plus but not a mustKnowledge of SQL is a plus but not a mustAre passionate about what you doAre a team playerGet excited about the numbers in your reporting and analysisCan think outside the box and love experimentationWant to grow with the businessAre open to feedback and use it as fuel for personal growthHave the drive to continually improve and learn What we offer: The opportunity to work in an inclusive company that truly cares about you and your careerFlexibility to work remotelyA competitive salary with benefitsAwesome annual team retreats with the entire companyRecognition and support for your hard workWork with genuinely fantastic people who value candour, kindness, discipline and arguing well. Working for us Although our main office is based in Sydney, Australia, we have a remote global Team. To work for us you need a stable internet connection, a passion for getting stuff done, outstanding communication skills, and to be obsessed with details. For this role, we're looking for someone who is an Aussie resident or citizen.
We have clear core values that drive the way we work: We are compassionate and kind: We treat everyone with respect and compassion. That goes for our team, customers, competitors and anyone in between. We put ourselves in your shoes, or behind your keyboard, and actively listen.We argue well and assume the best in others: We speak up if we think there's a better way to do something, but never lose sight of the fact our colleagues and our customers are on the same team.We are people and product-focused: We act as though we're all responsible for customer service, regardless of our titles, and do what's best for the customer first—even if that means suggesting a solution outside of Paperform.We are self-disciplined: We turn up to work on time and we deliver on our promises and we see projects through to the finish line.We champion autonomy. This goes for our team and our customers. Paperform is about giving you the tools to get the job done and the breathing room to do it. Submit your application form at What happens after you apply? If your application is being considered, we'll invite you to a video call interview. We'll provide more info on these steps if you progress.
We receive a high volume of applications for every role we post - please be patient as we review and give every candidate the attention they deserve. Unfortunately, we won't be able to answer every application we receive; if you don't hear from us within the next 3 weeks, your application has been unsuccessful on this occasion. We encourage you to keep an eye out for upcoming roles in the future.
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