MECCA Brands is experiencing growing demand for customer data analysis and enablement to support the delivery of our personalisation, digital engagement, and behavioural marketing at scale. As a result, there is an exciting opportunity for a customer focused and analytically minded Customer Data Analyst to join our team.
The Role You Could Play Reporting to the Customer Data Enablement Lead, the Customer Data Analyst needs to deeply understand the power of data to lead the delivery of considered customer data solutions as part of personalisation initiatives and digital programs of work. As a key member of the team, you will be working on a variety of analytical challenges in support of complete omnichannel customer experience initiatives.
You will leverage data from internal and external sources to build and measure segmentations, find groups of customers to grow, reactivate or acquire for the business and close the loop through quantitative analysis of customer journeys and test & learn initiatives.
What You Will Bring We are looking for a passionate data specialist, well-versed in using data to transform customer interactions in marketing, sales and digital experience and familiar with marketing technology transformation, automation and process change within an organization.
You will also need to have: 3+ years experience in data analysis and solutioning, preferably in retail Strong SQL skills for querying and manipulating datasets Experience with accurately interpreting briefs, performing the required analysis and presenting back to the business with considerations, implications and recommendations Experience in managing marketing technology platforms to deliver personalization General business/retail understanding and proactive outcome-based thinking A passion for new technologies and willing to learn and apply new data manipulation and analysis tools Strong communication, interpersonal and time management skills. Strong attention to detail Your Life At MECCA Whilst we are singularly focused on our #CustomerFirst mantra, we know that wouldn't be possible without an incredible team that is guided by our MECCA values and motivated each and every day to be solutions focused, innovative, collaborative and adaptable, and have a bit of fun along the way!
Some of our other team member benefits include:
Professional development programs and first-class digitised learning offering Health and well-being initiatives Reward and recognition programs Access to bonus and incentive programs Access to quarterly product allowance Up to 40% discount Benefits are subject to company policy, as updated from time to time. There are also so many other ways in which you'll be made to feel part of the MECCA story as we love to celebrate, surprise and delight our team along the way.
Please note: We will begin reviewing applications week beginning Monday 6th January 2025. MECCA Support Centre will be closed between 21st December and 5th January and we look forward to getting back to you upon our return in 2025!
Since our very first day in 1997, our purpose has been to enable our customers to look and feel their best by offering them the world's best line-up of beauty and skin-care brands, coupled with exceptional service. Fast forward to today, and we have almost 5,000 MECCA team members across 100+ retail stores throughout Australia and New Zealand, a rapidly growing online business, two Distribution Centres, and a bustling Support Centre in the heart of Melbourne working to deliver on our purpose every single day.
Our ongoing growth is fuelled by opening new stores and reaching new customers, launching new products, and harnessing the latest technology to constantly innovate and evolve our concepts, experiences, and service offerings. Whether you join MECCA in one of our Retail stores, our Support Centre or one of our Distribution Centres, you will be an integral part of the MECCA family.
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