B2B Product Marketing Lead, 12 Month Ftc

Details of the offer

Company Description Join the team redefining how the world experiences design. Our flagship office is in Sydney, Australia, but we've made our way from down under, to a hub in San Francisco, which is now home to our US operations. We offer flexibility in how and where you work. We trust our Canvanauts to choose the balance that empowers them and their team to achieve their goals.
What you'd be doing in this role Team Leadership: Lead and mentor a team of product marketers, fostering professional growth, collaboration, and excellence. Go-to-Market Strategy: Develop and execute go-to-market strategies for new product launches, ensuring alignment with overall business objectives. Market Research & Analysis: Conduct customer, market, and competitive research to identify customer needs, market trends, and opportunities for growth. Product Influence: Influence the product roadmap by providing market insights and feedback from customers to the product management team, ensuring that product development aligns with market demands and opportunities. Cross-Functional Collaboration: Collaborate with cross-functional teams including Product, Marketing, Sales, and Customer Success to ensure alignment across business goals. Messaging & Positioning: Own the development and maintenance of compelling messaging and positioning, ensuring consistency across all channels and materials. Content Development: Lead/support the creation of high-impact marketing collateral, including white papers, case studies, product videos, webinars, and sales enablement tools. Strategic Enablement: Work with Marketing, Sales, and Customer Success to ensure our internal teams are enabled and that content reaches the right audiences. You're probably a match if You have 5+ years of product marketing or solutions marketing experience. You have 1+ years of experience managing and coaching individual contributors. You have demonstrated success in developing and executing go-to-market strategies for B2B SaaS products. You possess exceptional communication skills, allowing you to translate technical features into clear benefits for a broad audience. You excel at building strong cross-functional relationships with stakeholders. You can identify and understand trends in the market, competitors, and user needs across multiple segments. You have the ability to juggle multiple projects simultaneously while maintaining strong prioritization skills. You have a growth mindset and are eager to learn and grow every day. You thrive on creating customer value and enjoy solving problems! About the team The B2B product marketing team is on a mission to empower businesses to achieve their goals through Canva's world-class products and tools.
What's in it for you? Achieving our crazy big goals motivates us to work hard - and we do - but you'll experience lots of moments of magic, connectivity and fun woven throughout life at Canva, too. We also offer a range of benefits to set you up for every success in and outside of work.
Equity packages Health benefits plans 401(k) retirement plan with company contribution Inclusive parental leave policy An annual Vibe & Thrive allowance Flexible leave options At Canva we value fairness, and we strive to provide competitive, market-informed compensation whilst ensuring internal equity within the team in each region. The target salary range for this position is $149,000 - $230,000.
Other stuff to know We celebrate all types of skills and backgrounds at Canva so even if you don't feel like your skills quite match what's listed above - we still want to hear from you!
Please note that interviews are conducted virtually.


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Nominal Salary: To be agreed

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