As an Online Brand Manager, you will contribute directly to the brand's growth. Reporting into the Brand Director , you will plan/execute all digital marketing activities for Kérastase, elevating the brand's overall awareness.
ABOUT THE JOB
Building and executing the brand online strategy to meet consumer expectations and drive commercialopportunities Constructing content and marketing activation plans for e-retailers & pure players with theobjectiveto influence retailers and gain synergies between brand digital activities, content strategy and e-retailerstrategies Ensuring consumer trends, insights, path to purchase and behaviours (online and offline) are integrated into decisionmaking Monitoring the state of market,consumersand competitors by reviewing e-business market information on mergers, acquisitions, launches, trends and through regular e-store visits and assessments Tracking trends and acting on insights to optimise e-retail SEO and brandSEM Collaborating with brand team members tofacilitatethe conversion of KPI's, delivering clearobjectives(digital and data collection based) and providing insights to help with decision making and improve userexperience Collecting,analysingand interpreting information derived from all data sources to generate insights, trackROIand make constructive strategic decisions and recommendations tomanagement Strategize the media investment of the brand : which platforms, budget split, perfect execution, reporting ABOUT YOU
You havepreviousexperience within an ecommerce/digital brand manager role within a similarenvironment You will havehigh levelof attention to detail and accuracy, with excellent communicationskills You will be able to work within budgets and tightdeadlines You will have great analytical skills to provideaccurateand on pointreporting You will be adaptable to a fast paced environment with a readiness to learn You will be able todemonstrateinitiative, great interpersonal skills, work well in ateam ABOUT THE PERKS
Life insurance and Income Protection Much more… ABOUT L'ORÉAL AUSTRALIA & NEW ZEALAND
The L'Oréal Groupe in Australia & New Zealand has a portfolio of 31 complementary brands, and a common purpose - to create the beauty that moves the world. Our goal is to offer every person the best of beauty in terms of quality, efficacy and responsibility to satisfy all beauty needs. We understand that everything we do can have a meaningful impact and we strive to remove barriers, support flexibility and championing inclusivity. We acknowledge the Traditional Custodians of the lands where we work.
You can apply to up to three jobs within a rolling 30-day window.You cannot withdraw your application once you applied, so please make sure to choose a job that matches your dreams.Please visit "Your Application Space" to see the jobs you have already applied to.Please don't create another account with a different email. If you do so, your account might be merged and your application record will be deleted.#J-18808-Ljbffr
