This role will be 90% Generating New Business.Primary Objective: Identify and generate new sales opportunities within Regulatory Departments, Global Key Accounts, and Regional Key Accounts across the SEA region. Collaborate closely with cross-functional teams within the company's Strategic Business Unit. Key Responsibilities:Sales & Business Development: Partner with Business Managers and Application Teams during customer visits to provide strong commercial support. Promote Mycotoxin, Allergen, Food Pathogen, GMO, and Hygiene products at marketing events and activities. Collaborate with Distributors, Channel Partners, and Business Managers as part of daily operations. Account Management: Oversee Global Key Accounts at the regional level. Achieve Global Key Account sales targets in the SEA region. Provide quotations to distributors for special cases or projects, and close orders using salesforce.com. Sales Performance & Forecasting: Forecast sales, track performance, and ensure revenue and profitability targets for the company's products are met. Customer Support & Product Promotion: Conduct product demonstrations and organize global training programs, workshops, and regional seminars. Support customers with on-site validations and execute experimental protocols to secure qualifications and order success. Marketing & Brand Awareness: Assist the regional marketing team in developing sales support materials and marketing campaigns. Drive brand awareness through training and seminars for clients, channel partners, and the sales team. Industry Networking & Relationship Management: Maintain relationships with local business and technical associations. Network with industry key opinion leaders to expand sales opportunities. Salesforce.com Engagement: Ensure daily engagement with salesforce.com to support opportunities tracking. To Be Successful Minimum Bachelor of Science in Food Technology, Biomedical Science or equivalent 8 years of relevant experience in sales and business development Strong leadership capabilities and established track record in effective leadership talents which includes people development in channel partners. Proven track record of achievement in a prior sales position Demonstrate strong closing skills. Prior training in Customer Focus Selling skills course will be an advantage. Preferably working knowledge of food safety diagnostic kits Possess excellent written, oral communication and presentation skills. Highly dedicated and sales driven with a high degree of personal motivation. Demonstrate strong passion to understand and network with Food Safety industry. Frequent travel is expected in accordance with business needs.
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