A08 Communications And Marketing Officer

Join a dynamic team within Brisbane's local government, where you'll lead strategic marketing and communications efforts to support public services and community programs. In this role, you'll oversee the creation and execution of integrated marketing campaigns, manage media relations, and ensure the consistency of messaging across all communication platforms. You'll play a key role in stakeholder engagement, coordinating public relations, and driving community outreach initiatives to foster strong connections between the council and its residents.
Key responsibilities include developing content for digital and traditional channels, monitoring communication trends, and optimising strategies based on community needs and insights. This position is perfect for a marketing professional with strong leadership, communication, and project management skills, looking to make a positive impact on the community. Experience in public sector communications is highly desirable.
Apply today to be a part of Brisbane's vibrant government team!

Key skills involved include:
Leadership: Experience leading teams and managing cross-functional projects.
Public Relations & Media Management: Expertise in handling media relations, writing press releases, and managing public messaging.
Stakeholder Engagement: Strong interpersonal skills for working with internal and external stakeholders, including government bodies and the public.
Content Development: Proficiency in creating content across digital and traditional platforms.
Campaign Management: Experience planning and executing multi-channel marketing campaigns.
Crisis Communication: Ability to manage communication during sensitive situations or crises.
Data Analysis: Skills in measuring campaign performance through KPIs and using insights to optimise future strategies.
Digital Marketing: Familiarity with social media, SEO, and digital communication tools.

At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.

experience
3 years
skills
Branding, content strategy, target audience, lead generation, customer engagement, conversion rate, brand positioning, value proposition, ROI, KPIs, market research, campaign optimization, competitive analysis, brand awareness, SEO, PPC, SMM, email m
education
Bachelor Degree