Join the most trusted, HIA multi award winning new home builder in Tasmania Key strategic marketing opportunity, part of our high performing group marketing team Hobart location For over 35 years we have been Tasmania's leading New Home Builder.
Today, Wilson Homes continue to lead and drive innovation and quality in the new home building industry, seek opportunities to further enhance our capacity to cater for our customer's needs and to grow and support our staff.
Our company culture is focussed on safety, innovation and quality.
We are proud to belong to the NEX Building Group, a diverse and expanding organisation with over 1300 passionate employees whose purpose is to build beautiful homes for Australians.
Established in 1987 and continuing to evolve both organically and through acquisition, we are well positioned for growth and committed to achieving our vision of being Australia's leading home building group.
About the opportunity
As a valued member of the Wilson team, the Marketing Manager reports to the Wilson Homes' CEO and partners with the NEX Group Marketing Manager.
In this highly rewarding role, your focus will be the planning, development and implementation of all Wilson Homes marketing strategies, marketing communications and public relations activities.
More specifically, your responsibilities will include:
Developing and executing Wilson Homes' marketing strategy in collaboration with the group marketing team Leading the marketing plan and calendar of activities and events and maintain consistency with the developed set of Wilson Homes' brand guidelines Conceptualising and developing content for all campaigns: storytelling, planning and implementation in multimedia formats Optimising ways of working with sales teams and other internal and external teams to achieve optimal outcomes Maximising all traditional and digital media, including television, radio, print, out of home and online display advertisements for tactical retail and branding campaigns Delivering innovative and creative concepts to increase brand awareness and increase customer enquiries Increase lead generation reflected in website traffic, the number of visitors to our display centres, and leads entered into our CRM Manage media schedules, budgets and annual expenditure Evaluation of all campaigns, media activity, website analytics, display home traffic including assessment and ROI reporting Manage Wilson Homes events, including but not limited to display open days, VIP nights, customer information evenings.
About you
You will share a passion for our purpose and be aligned to our core values; better together, be accountable, people matter and think bigger.
In addition, you will:
Bachelor's degree in business, marketing, or related field Proven Executive Stakeholder engagement Exceptional written and verbal communications skills (ability to generate quality and compelling content) Driven and organised self-starter able to use initiative and adapt to change Strong creative, strategic, analytical, organisational, and interpersonal skills Ability to manage multiple projects at a time Willingness to travel statewide and interstate to collaborate with the wider marketing team A commitment to working as one team Interested?
If you are determined to make a difference and want to join an innovative and inclusive organisation committed to building better futures, click on the APPLY button.
To find out more about NEX Building Group go to nexbg.com.au or follow us on LinkedIn.
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