While you're enjoying the holidays, remember that 2025 Super Bowl prep waits for no one. Swipe through for insights on how to become THE main character on advertising's biggest stage and make every moment count.Visit vaynermedia.com/#services to find out how we can help you dominate this Super Bowl season!
15 hours ago
18 hours ago
Imagine a room packed with the sharpest minds in marketing, all strategizing about what's next in advertising. What if we told you we did just that? Last week, @Jessey Finizio, VaynerMedia Canada's new Country Manager, joined our CEO @Gary Vaynerchuk and Canada's top marketing leaders for an exclusive conversation on where brands should be headed. Here are the key takeaways: The Need for Speed: Marketing is moving at breakneck speed, and brands prioritizing social as a core strategy aren't just keeping pace—they're leading. With real-time consumer feedback from social, these brands are making agile, data-driven decisions, bypassing the time and cost of traditional research. Social isn't just a tactic; it's where the conversation is actively happening. Success, Redefined: Relevance is today's benchmark for success. With interest-based algorithms in play, it's not about follower count anymore but about meaningful engagement, like views and impressions. Brands should ask, "Are people genuinely paying attention?" Gross views and engagement rates are now the strongest indicators of impact. Organic Social is the Future: As Gary put it, organic social is where brands need to prioritize. It's the space where authentic consumer connections are happening, and it's becoming a major competitive edge. Brands must see this as a long-term investment in real relationships that grow and sustain brand loyalty.What do you think about these insights? And what do you want these top marketing minds to discuss next? Drop a comment below, and let's chat #VaynerMedia #MarketingTrends #Canada
18 hours ago
22 hours ago
This is your sign to slide into your dream company's DMs! Three years ago, @Tyler Walsh, our Artist Engagement Manager on the Music team, sent a DM to our CEO, @Gary Vaynerchuk. Within 3 minutes, he was offered a job. Now working a role many only dream of, Tyler shares what keeps him inspired to create amazing content and motivate others. #CareerJourney #Storytime #Music #BuildingRelationships #ThisIsYourSign
22 hours ago
23 hours ago
Curious how @The Duracell Company is flipping the script on battery ads? Meet the "Duracell Scientist" — he's powerful, engaging, and here to make smart energy choices fun. Check out our latest blog to see how we're bringing this character to life and reshaping the way people view power:
23 hours ago
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3 days ago
Imagine reaching millions of consumers with a single post—for free. Do yourself a favor and start investing in organic social creative. It's the smart move to maximize your brand's reach!Want to revamp your brand's social strategy? Let's chat and see how organic social can amplify your brand vaynermedia.com/creative
3 days ago
11:11 I wish for more brands to tap into culture authentically—less ads, more moments.
3 days ago
3 days ago
Curious how @The Duracell Company is flipping the script on battery ads? Meet the "Duracell Scientist" — he's powerful, engaging, and here to make smart energy choices fun. Check out our latest blog to see how we're bringing this character to life and reshaping the way people view power:
THIS is what you're missing in your brand strategy! Platform Strategist @Isaac Cabrera is here to tell you how *not* posting stories is hurting your follower growth. It came from the Head of Instagram himself when he said that creators who actively post stories see fewer unfollows than creators who don't. Now do with this information what you will (go post a story and build that relationship with your followers)! #instagram #followers #audience #engagement #tips
4 days ago
5 days ago
Name something that turns you on more than @The Duracell Company. LITerally turns you on!@Seth Jacobs is an ECD based out of our New York office, and he led the charge on Duracell's newest holiday ad campaign, which introduces The Buff Duracell Scientist, aka the most attractive, scientific spokesperson in American advertising (Seth's words not mine).We're thrilled that the campaign was featured in @Ad Age earlier this week alongside other creative campaigns you need to know about. Check out the full list here:
5 days ago
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Here's what went down at @Advertising Week LATAM! Our LatAm Country Manager, @Jimena Archundia, joined top brand leaders to unpack 'How to Supercharge Your Brand in the New Social Media World.' They dove into the essentials of being 'social-first' and revealed the secrets to authentically engaging the Gen Z audience. The panel offered powerful insights on how brands can merge boldness with mindfulness, using social media to stay culturally relevant and adaptable in an ever-changing world.#VaynerMediaLATAM #SocialFirst #BrandBuilding #AdvertisingWeekLATAM #GenZ
We slayed at @ADWEEK's #Mediaweek ! If you missed it, our Associate Director of Global Communications, @Maddie Huggins, is here to round up our week for you. Our CEO, @Gary Vaynerchuk, doubled down on our philosophy of social at the center of EVERYTHING, while our Chief Media Officer, @John Terrana, pitched in on leading media in the current landscape. #marketing #social #media #adweek
Adding The Duracell Scientist to the list of fictional characters I have a crush on.?After 36 years, @The Duracell Company is charging forward with a fresh spokesperson— meet The Duracell Scientist. This character is an embodiment of Duracell's Power Boost Ingredients, symbolizing the unstoppable energy and innovation that define the brand, and we at VaynerMedia are hyped to be part of this new era!Check out the full story behind our campaign and get to know the Duracell Scientist here: #duracell #client #crush #character #mascot
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