This is a Talent Acceleration Program (Marketing Graduate Program) role with one of the leading companies in AU right now -- News Corp Australia -- with an amazing team. They are continuing to grow rapidly. This is the chance to join right as the takes off. More About the Role at News Corp Australia **What opportunity does the Talent Acceleration Program represent?** The Digital Subscriptions team at News Corp have an exciting opportunity to join our Talent Acceleration Program. This 12 month program is committed to supporting and nurturing our future leaders by offering a guided balance of learning and practical experience within the wider Consumer team, notably digital marketing, marketing communications, data analytics, partnerships and performance. Receiving tailored training across a number of disciplines, you will gain hands-on exposure to project based work and gain an in-depth understanding of the different phases of the consumer lifecycle processes in its entirety. The program will provide skills to support a number of future pathways and career growth opportunities at News Corp across multiple career growth disciplines. We will support you in your journey to discover the best career opportunities for you within digital performance marketing, audience analytics, data science, partnerships, intelligence and digital operations. This is a chance for numerically savvy and/or coding proficient individuals with an interest in digital marketing to launch and accelerate their career. **What's the Role?** Throughout the 12 month Program, you will be assigned to different project based work across the wider Consumer team. Key responsibilities will include: ? Implement activity to attract new prospects, nurture existing prospects and convert to subscription by creating compelling and effective digital interactions through internal and external digital channels. ? Contribute to the development and implementation of best practice customer engagement strategy across News Corp's portfolio of brands and products. ? Work with research and analytics teams to regularly review subscriber engagement and translate into actionable customer insights. ? Contribute to significantly improve the CRM capability through new technologies and projects. ? Ongoing analysis, reporting and presentation of results and actionable insights to drive continuous improvement and optimisation. ? Work alongside the delivery team to design, build, test and deploy all marketing campaigns. ? Maintain awareness of industry trends, media movements and company initiatives. ? Data manipulation to provide business insights and analytics. ? Report creation and process mapping.
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