Media Strategy Roles Trading under Publicis Media Australia Location: Sydney or Melbourne orBrisbane Associate Strategy Manager& Strategy Manager (Also known as Associate Strategy/Planning Manager orStrategy & Planning Manager or Associate Communications Planner This role is focused onassisting the Strategy Directors on providing the overall strategic direction foryour clients.
Key Responsibilities:
Build strong working relationships with client, media and creative partners & Internal stakeholders Apply a deep understanding of the consumer in response to all briefs Translate consumer understanding into actionable, fact-based strategies Translate strategies to channel Deliver innovative and proactive solutions in problem solving Create the vision and strategy and then inspire others to work towards it Deliver excellence in execution Contribution to the company e.g. pitches, company meetings Have a keen understanding of latest media and marketing trends, technology, and consumer Experiencerequired: Minimum of 3 years industry experience, most recently in a similarposition. Proven business acumen in medium to large agency.
Possessan expert understanding of consumer psychology, behavioural economics,macro-economic influences, trends and current marketing science thinking and anexceptional ability to make this actionable. Salary- $80k-$100k package Associate Strategy Director(Also known as Associate Strategy & Planning Director or AssociateCommunications Planner) The Associate Strategy Director, alongside theStrategy Director, is responsible for their teams work and output. They areresponsible for ensuring work is always consumer-centric, holistic, insight-ledand clearly focussed on actionable and measurable outcomes for clients.
Key Responsibilities:
Ensure media strategy recommendations deliver on the clients brief via clear and innovative media recommendations. Ensure planning recommendations deliver on communications strategy and demonstrates planning theory and rigour. Applies historical campaign learnings to define future strategic approaches. Utilises segmentation analysis to define and prioritise consumer target audiences. Ensures a thorough understanding of clients' business and clients' internal pressures and reflect this in client correspondence. Interrogates competitive and audience data to assist in the development of a media strategy. Collaborates with external agency partners on creative solutions. Pro-actively manages the development of media initiatives which satisfy client objectives within the given timeframes. Constantly strives to demonstrate ways to help clients achieve their business objectives, even if they're not directly related to a current brief. Independently runs client and agency brainstorming sessions Experience required: Minimum4 years industry experience, most recently in a similar position. Proven business acumen in medium to largeagency. Possess an expert understanding of consumer psychology, behaviouraleconomics, macro-economic influences, trends and current marketing science thinkingand an exceptional ability to make this actionable.
Salary- $100k-$120k package Strategy Director (Also knownas Strategy/Planning Director or Communications Director) TheStrategy Director manages a portfolio of business within the Spark Foundryclient roster. They should demonstrate leadership and inspire their team aswell as client teams to deliver famously effective ideas which helps ourclients grow
KeyResponsibilities:
Responsible for the strategic output on every element of their clients business and is relentless in ensuring it meets the highest possible standards. They will work closely with the Client/Account Director's, to ensure that the product delivered to clients is truly integrated and best in class. Participates in, embraces and lead training forums for their team and where applicable the common good of the agency. Develops long-term, mutually beneficial relationships with all clients and should own the Marketing Manager and indeed in some instances the Marketing Director level client relationship. Works proactively to identify organic growth opportunities and be seen as a trusted advisor to senior stakeholders within their clients business. Involved in agency new business where relevant Develop best in class communication strategies that deliver famously effective work. Deliver the insight and rationale to deliver the big leaps of faith clients should be taking. Understand the difference you need to make for your clients at a business level not just a communications one and ensure strategic priorities are geared to business growth. Identifies insights that are compelling, not naturally obvious and genuinely unlock behaviour change. Ensure all media strategy recommendations deliver on the clients brief via clear and innovative media recommendations Ensures planning and implementation recommendations deliver on communications strategy and that they demonstrate planning theory and rigour. Proactively strives to demonstrate ways to help clients achieve their business objectives, even if they're not directly related to a current brief Applies historical campaign learnings to define future strategic approaches. Utilises segmentation analysis to define and prioritise consumer target audiences. Consistently demonstrates a thorough understanding of clients' business and clients' internal pressures and reflect this in client correspondence. Collaborates with external agency partners on creative solutions. Helps manage, develop and lead more junior members of the team and broader agency Experience required: Minimum 6 years industry experience, mostrecently in a similar position.Proven business acumen in medium to largeagency. Possess an expert understanding of consumer psychology, behaviouraleconomics, macro-economic influences, trends and current marketing science thinking and an exceptional abilityto make this actionable.
Salary – over threshold so no need to advertise · All of the aboveroles require a relevant tertiary qualification or a minimum of 5 years ofrelevant experience in lieu of qualification. · Roles could also beavailable in Sydney, Melbourne, Brisbane #LI-DNI
Summary of role requirements: Flexible hours available More than 4 years of relevant work experience required for this role Working rights required for this role
