Our Purpose
We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships, and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team – one that makes better decisions, drives innovation, and delivers better business results.
Title and Summary
Specialist, Marketing Operations
Who is Mastercard?
Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships, and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential.
With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.
Overview
The Integrated Marketing Communications team at Mastercard is looking for a Marketing Operations Specialist to join our dynamic team. We are looking for a detail-oriented and analytical Marketing Operations Specialist to drive operational excellence in our marketing initiatives. The position will collaborate with B2B, B2C, and Communications teams across multiple Mastercard campaigns.
Role
As a Marketing Operations Specialist at Mastercard, you will be instrumental in optimizing marketing processes, managing compliance, and overseeing inventory and fulfillment of partnership assets. Your role will involve ensuring that campaigns run efficiently, compliance standards are met, and assets are managed and distributed effectively to support our marketing initiatives.
Key Responsibilities:
Manage and optimize marketing operations processes, including campaign setup, tracking, and reporting.
Oversee compliance with regulatory and internal standards in all marketing activities and documentation.
Coordinate the inventory management and fulfillment of partnership assets, ensuring accurate tracking and timely distribution.
Collaborate with marketing teams to develop and implement marketing automation workflows and strategies.
Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization.
Ensure data accuracy and integrity across marketing systems and platforms.
Assist with budgeting and forecasting for marketing initiatives.
Troubleshoot and resolve issues related to marketing systems, processes, and asset management.
Qualifications:
Bachelor's degree in Marketing, Business Administration, or a related field.
Proven experience in marketing operations, compliance, and inventory management, preferably in a tech or financial services environment.
Proficiency in marketing automation tools and CRM systems.
Excellent organizational and project management skills, with the ability to handle multiple tasks and deadlines.
Solid understanding of compliance regulations and experience in managing partnership assets.
Strong communication skills and the ability to collaborate effectively with cross-functional teams.
Why Join Us:
Join a leading global company driving innovation in financial technology.
Play a key role in optimizing marketing operations and managing valuable partnership assets.
Work in a dynamic and supportive environment with opportunities for professional growth and development.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks come with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Abide by Mastercard's security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach;
Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
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