Specialist - Content

Details of the offer

Delivering good energy starts from within
It's an exciting time to join Origin. Creating a great place to work means together we're progressing our ambition to lead the energy transition through cleaner energy and customer solutions. We're always looking for better ways to deliver for our customers – and for our people.
About the role:
As part of the Origin Retail Marketing team, this position leads the development of customer content across our core digital platforms, including the Origin app and website. Reporting into our Content Design Principal, this position will be accountable for continuously improving and uplifting the digital experiences that we deliver to our customers. Your initial focus will be on Help and Service journeys, and refining this content to make it more accessible, more helpful and more impactful.
Working closely with the Customer Lifecycle team, you'll feed into the existing customer lifecycle management and overall customer communications strategy, with a focus on digital self-serve journeys.
Key responsibilities:
Oversee production of compelling and distinct content and communications for our customers, staff and stakeholders. Drive Customer Happiness and digital deflection results with content strategy, creation and execution. Bring new products and services to market, including things like chatbots and new digital products, to drive digital adoption. Take ownership (alongside other senior marketing leaders) of Origin brand guidelines and brand voice and act as one of the key Brand Guardians to ensure our Brand voice is applied consistently across all touchpoints and executions. Apply customer centric and design thinking, including using analytics and testing, to optimise content that drives customer acquisition and retention. Alongside Content leadership and Platform Team, manage the Help and Support CMS platform governance and optimisation to ensure compliance with design system standards across the website. What will you bring?
Fluency and high competency with WordPress. A tertiary qualification or industry experience in marketing, design, communications or similar. Experience in a UX / CX environment using design-centered thinking. Origin - Where good change happens
At Origin, we're powered by people who believe in creating change.
We are committed to fostering a diverse, gender equitable workforce, where everyone is welcome, and all applications are evaluated on merit and potential. We encourage applications from Aboriginal and Torres Strait Islander Peoples, people living with disabilities, culturally diverse people, any stage in life, people with intersex variations and people within LGBTQ+ communities, including trans and gender diverse.
Enjoy a challenging career in an exciting industry where you can grow and explore your potential. If you think you have transferable skills, an appetite to learn and would be a great fit, we'd love to hear from you.
Here's a little about us:
Background checks may be required to determine your suitability for this position as part of the recruitment process and during your employment. These checks may include police checks, AusCheck, medical assessment and/or drug and alcohol testing.
Please note unsolicited CVs from agencies will not be accepted.
Origin recognises Aboriginal and Torres Strait Islander Peoples as the Traditional Custodians of country throughout Australia, and we pay our respects to Elders past, present and future.
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Nominal Salary: To be agreed

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