Description ABOUT MESHKI MESHKI is an Australian brand with a mission to empower women worldwide to be confident, ambitious & unstoppable! Founded in 2013, MESHKI has grown to become one of Australia's fastest growing brands (winner of NSW Export Awards 2019) and worn and loved by women worldwide, including celebrities like Jennifer Lopez, the Kardashians, Jenners, Hadids, Ariana Grande and the list goes on...
WHAT YOU'LL BE DOING Develop and implement a comprehensive social content strategy that aligns with MESHKI's brand vision and marketing objectives.
Stay ahead of social media trends and leverage them to create viral, engaging content.
Attend photoshoots and branded events to shoot and edit high-quality viral social content on i Phone and DSLR cameras.
Create visually appealing and engaging social content that align with social media trends, nuances and brand aesthetic.
Create highly-engaging content to spotlight products that are seasonally relevant and resonate with customer mindsets.
Plan and produce social media content to achieve engagement rate, follower growth and product sell-through targets.
Plan and produce social-led photoshoots that align with different marketing objectives.
Create custom set backdrops for social-led photoshoots including props and set design unique to MESHKI.
Plan and produce high-quality, high-engaging video content that showcases MESHKI's products and brand story.
Continuously ideate new ways to shoot and edit social content to enhance MESHKI's presence on different platforms.
Edit captured social videos optimised for high-engaging Instagram reels and Tiktoks Experiment with new content formats and creative approaches to stay ahead of the curve.
Encourage and implement innovative content ideas that differentiate MESHKI from competitors and attract a wider audience.
Conduct industry and competitor research to put forward recommendations for content gaps and upcoming collection/bespoke launches WHAT YOU'LL NEED Bachelor's degree in Marketing, Communications, Digital Media, Photography/Videography or a related field.
Minimum of 3 years of experience in social media content creation.
An online portfolio showcasing a proven track record of creating high-quality, engaging content (photo/video) on Instagram and Tiktok.
An extremely strong understanding of photography and videography equipment and best practices including lighting, model poses, and post-production edits.
Strong photo/video production and editing skills, with proficiency in video editing software (e.g., Inshot, Capcut, Photoshop).
Strong social media presence on personal Instagram and Tiktok accounts.
A strong attention to detail and creative eye for visually appealing content.
Ambitious and creative mindset with an obsession for social media and fashion.
Deep understanding of Instagram and Tiktok reactive trends, algorithms, and best practices.
Excellent communication and interpersonal skills, with the ability to engage and build relationships with followers and influencers.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Ability to work in a fast-paced environment and manage multiple projects simultaneously.
Creative mindset with the ability to generate innovative ideas and solutions that align with brand values.
Genuine love for MESHKI and perfect alignment with its aesthetic and style.
Personal style that is elevated and inline with brand aesthetic and direction.
Inherent understanding of what appeals to MESHKI's target demographic, ensuring that all marketing efforts resonate with the audience.
Extensive experience with the US market and global business operations, with a proven track record of driving growth in diverse regional markets.
BENEFITS Employee Perks: Monthly clothing allowance, generous employee discounts and flexible working arrangements to support a healthy work-life balance.
Bi-weekly healthy breakfast in the headquarters, pilates yoga and meditation classes.
Personal and Professional Development: We invest in your growth with access to training programs, workshops, and global conferences, free access to Headspace and Masterclass Career Advancement: Clear pathways for career advancement within MESHKI, supporting your professional journey every step of the way.
COMPANY CULTURE We cherish a culture at MESHKI where every individual feels respected, valued and is empowered with the tools, resources and support to contribute to the collective goal we all share, whilst advancing their career goals and ambitions.
At MESHKI your future is defined by your ambition, your dedication and integrity; if you work hard, and contribute to the empowering culture that surrounds you through collaboration, communication, a humble attitude to learning and integrity and gratitude and professionalism, you'll achieve any goal you set your mind to.
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