We Are Feel Good Inc. is a global sun care and lifestyle brand based in Dunsborough, Western Australia. We are proudly Australian-owned and made. Our products are inspired by the raw, rugged beauty of Western Australia's outdoor beach lifestyle.We are seeking a talented and experienced Social Media & Content Coordinator to join the team. This key role will help maintain and enhance our brand's presence across all social platforms, while also driving our content strategy forward. We're looking for someone with a go-getter attitude who is focused on achieving sales targets and boosting engagement.Ideally the candidate is based in the Southwest region of WA, however, we are open to off-site employment.What's Involved?Surrounded by WAFGI's campaign visuals, you'll create engaging, brand-focused social media content. This includes filming and producing trend-driven videos for social, planning and scheduling posts, and executing strategies to attract customers and drive sales conversions while growing our online community.ResponsibilitiesCoordinating We Are Feel Good Inc.'s social media platforms—Instagram, Facebook, TikTok, and YouTube—across strategy creation, content scheduling, copywriting, and handling inbound inquiries.Leading our UGC (User-Generated Content) partnerships, from outreach and agreements to budgeting and content placement, all with the goal of increasing impressions, engagement, and traffic across our digital platforms. A special focus will be on developing viral TikTok videos to be shared across multiple channels.Supporting the marketing team with creative ideas and brand strategy—keeping up with cultural trends, customer behaviours, and data insights to ensure we remain competitive and fresh in the digital space.Assisting in the creation of weekly digital newsletters, from ideation to deployment via Klaviyo.Helping the marketing team with video and photoshoots for brand campaigns and product launches.Building relationships with influencers to support digital marketing, promotional efforts, PR, and events.What We're Looking For:We're seeking a highly organised, well-connected, and resourceful Social Media & Content Coordinator. Someone who has mastered all aspects of social media, content creation (both film and stills), digital marketing, copywriting, and social media strategy. A true team player with a passion for the sun, adventure, and beauty, and a strong interest in the digital world.Key skills include:Proficiency in social media management, content creation to boost brand awareness and support sales.The ability to take a concept from idea to execution, collaborating with key influencers along the way.Experience in engaging with Millennial/Gen Z audiences and a passion for all things social media.Strong creative writing and communication skills, with a love for being in front of the camera when needed.Proficiency in Microsoft Office, Klaviyo, Shopify, Google Analytics, Photoshop/Canva, Asana, Later.com, and video editing tools.A creative, innovative mindset with a great sense of humour!Experience:Minimum of 2 years experience in a similar role.Experience in personnel and vendor management, online marketing, and SEO.Reporting to the Marketing Manager, you will:Work with the Marketing Team to evolve and create social-first content that keeps us at the forefront of the industry.Help with the execution of reactive social media content for events and product launches, including public and private events in Australia.Identify opportunities to innovate content creation and present ideas to the team.Attend influencer or brand events and work with the team to capture and post content in real-time for maximum engagement.Stay updated on the latest content creation trends, tools, and formats, and regularly share insights with the Social Team.Oversee scheduling and posting on key platforms, writing captions, and supporting targeted campaigns.Collaborate with cross-functional teams and external agencies to create cohesive content.The PerksJoin a passionate, hands-on team that works together. We offer a competitive salary, great learning and development opportunities, flexibility, free product budget, a supportive team culture, and the rare chance to contribute your expertise to a global, market-leading brand. We Are Feel Good Inc.'s HQ is located in Dunsborough, WA—a vibrant coastal town known for its stunning beaches and laid-back lifestyle. Our workplace is flexible and relaxed, with #FeelGoodFriday lunches offered every Friday. Plus, we receive a quarterly allocation of products which means your skin will always be protected. We work hard and have fun doing it!How to Apply:Submit your CV and a TikTok/Reel Video (up to 45 seconds) showing us what you'd bring to the We Are Feel Good Inc. team. Be creative and let your personality shine!
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