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Social Media And Content Specialist

Details of the offer

Digital & Search Marketing (Marketing & Communications)Full timeAre you a creative and strategic social media expert looking for a role that makes a real impact? Join Diversity Council Australia (DCA) as a Social Media and Content Specialist where you'll play a key role in amplifying our message of diversity, equity, and inclusion across Australia. Based in Sydney or Melbourne, this role will see you utilise your skills in content creation, strategy, and digital marketing to boost online engagement, drive website traffic, and increase awareness of the DCA brand.Diversity Council Australia (DCA) is an independent, not-for-profit, peak body leading diversity and inclusion (D&I) in the workplace. We provide unique research, inspiring events, learning programs, curated resources and expert advice across all diversity dimensions to a community of around 1400 member organisations.Our purpose is to enable more diverse, inclusive and equitable workplaces for a better Australia. Our vision is to create a just and equitable Australian society where people in all their diversity can thrive.Our Team is a diverse and passionate bunch of people. We believe strongly in DCA's vision and purpose. This shared set of values and our continuous learning culture unites us as a team and sets the tone of our working environment. We support a holistic approach to professional and personal wellbeing and development.DCA is a supportive and inclusive employer. We encourage true flexibility and aim to create a work environment where all employees can contribute and are valued. DCA values lived experience, and we encourage applications from people with Aboriginal and/or Torres Strait Islander backgrounds, who have caring responsibilities, from culturally and racially marginalised groups, people with disability, people who experience ageism, LGBTIQ+ people, and people who experience social exclusion because of their social class.About You:You are a digital content enthusiast with a passion for storytelling and engaging online communities. You thrive in collaborative environments and value inclusivity and creativity. You excel at navigating the ever-evolving social media landscape, staying ahead of trends, and finding creative and innovative ways to reach and engage audiences.At DCA, our values of Inclusion, Fortitude, Collaboration, Growth Mindset, and Excellence aren't just words—they're at the heart of how we work together to create lasting change. Your success in this role will be measured not only by how well you execute tasks but also by how you embody these values in your daily work.Key Responsibilities:Content Creation & Management: Plan, create, and schedule high-quality, engaging social media content across multiple platforms (LinkedIn, Instagram, Facebook, X). Create compelling copy and visuals that align with the DCA brand and values.Community Engagement: Build and nurture relationships with our followers and key stakeholders by engaging with comments, messages, and content from partner organisations.Analytics & Reporting: Monitor and report on social media performance using analytics tools. Generate insights and data-driven recommendations to refine our strategy and improve results. Develop and implement social media posts aligned with DCA's broader communication strategy. Identify target audiences and trends to ensure content resonates and drives maximum impact.Website & Digital Content Support: Support the Communications team in website updates and digital communication efforts, such as email campaigns using tools like MailChimp or ClickDimensions.Advertising & Promotions: Manage and execute paid social media campaigns, including targeting, budget management, and performance analysis to support lead generation and promotional efforts.Key Skills and Experience:3 – 5 years proven experience in social media content creation and strategy.Excellent written and verbal communication skills with a knack for creating engaging, on-brand content.Strong graphic design skills to create visually compelling, on-brand content that complements and enhances written communication, using tools like Canva or similar platforms.Familiarity with social media scheduling and analytics tools like Canva, Hootsuite, and similar platforms.Strong ability to analyse performance data and adjust strategies to meet engagement and growth targets.An eye for detail, creativity, and problem-solving skills to craft innovative campaigns that resonate with diverse audiences.A solid understanding of digital marketing, content management systems, and reporting tools.Bonus Skills:Video editing and production experience for creating engaging multimedia content.On offer:A 6-8 month contract.Flexible working arrangements, Sydney or Melbourne-based.A unique opportunity to work at the forefront of diversity and inclusion in Australian workplaces.A values-driven, collaborative team where your creativity and ideas are welcomed and encouraged.Ready to be part of a team that's making a difference? Apply today to join DCA and help build a more inclusive future!How to apply:To apply, please send your resume and cover letter.In your application, please let us know if you require any adjustments to the recruitment or interview process and we will happily make any accommodations to ensure equity for all our applicants.Your application will include the following questions:Which of the following statements best describes your right to work in Australia?How many years' experience do you have as a Social Media and Content Specialist?How many years of graphic design experience do you have?How much notice are you required to give your current employer?
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