Social Media and Content Creator - South Bank, QLDJob no: 524368
Brand: Travel Money Group
Work type: Full time
Location: Queensland
Categories: Marketing, Web, Creative & UX
You will be responsible for owning and executing the social media strategy across Australia and New Zealand (with more markets to come!!) with passion and enthusiasm. You will live and breathe all things reels, posts, stories - a frequent scroller and creator with an eye for engaging and quality content!
What you'll be doing: Organic Social Media & Content MarketingWork with the Head of Marketing and Technology and wider Marketing team to create the Australian and New Zealand social media strategy that works to meet defined business goalsCreate social media plans and posts for the brand, including creative, copy and short-form video, differentiating our brand from competitorsCreate and execute a plan to engage the front line for generating content and sharing the brand on social platformsStay on top of social media and content trends and algorithm changes, always keeping in mind the impact of these for our brand and social media strategyMonitor and respond to comments and messages received through social media channels on behalf of the brandWrite long-form copy for blogs, advertorials, press ads and morePaid Social Media MarketingSupport the Digital Marketing Specialist to come up with ideas for paid social media marketing campaigns for our brand or partner marketing campaigns, including assisting with copy and creative executionIdentify the best opportunities to boost organic posts following a set budgetIdentify and propose opportunities to work with influencersReporting & ManagementTrack performance of content and audience growthProvide comprehensive social media reporting and insightsUse reporting to develop insights into campaign effectiveness and actively contribute to improving both data use and content to drive awareness and conversion through our social media channelsConfidently answer questions on organic social media performance if asked by senior management teamsContribute to post-campaign reportingWho you are: You're a creative digital native with an infectious passion for social media storytelling. Your smartphone is your canvas, and you have an intuitive understanding of what makes content scroll-stopping and shareable. Your creative toolkit is versatile – whether it's crafting clever copy, shooting engaging short-form videos, or designing eye-catching graphics, you do it all with flair and precision. You're as comfortable creating a viral reel as you are writing a compelling blog post.
Numbers excite you as much as creative concepts, and you can confidently discuss social media metrics with both your team and senior leadership. You thrive in a team environment, working seamlessly with marketing colleagues and front-line staff to source authentic, engaging content.
Minimum Requirements: Minimum one year experience in a content marketing role.
CultureYou will be employed by an inclusive company that offers a team culture like no other in the industry - Flight Centre Travel Group Australia is proud to be a certified Great Place To Work Australia New Zealand Pty Ltd.
Our PeopleFCTG is an Equal Opportunity Employer and encourages all suitably qualified applicants to apply, including Aboriginal and Torres Strait Islander People and people from racial, ethnic, or ethno-religious minority groups and people with disability.
DevelopmentIndividualised Learning & Development pathway options.
Exclusive Staff DiscountsAccessible via our employee-only portal with 350+ of Australia's leading retailers, health and wellness discounts, financial planning advice, employee share plan and more.
Travel DiscountsIncluding family and friends - flights, hotels, tours, cruises, travel insurance and more.
Brightness of FutureCareer opportunities in a network of brands and businesses across the globe - we promote from within.
Corporate Health DiscountsAccess exclusive discounts on health insurance plans for you and your family with our partner, BUPA, access to internal gym.
Mental HealthSupport and Employee Assistance Program for staff and family.
SocialRegular awards nights, social team-building and industry events, with the opportunity to attend global conferences (Los Angeles in 2025).
Giving BackCorporate Social Responsibility program supporting nominated charities through Workplace Giving, volunteering and fundraising; paid parental and volunteer leave.
SustainabilityThe protection of our environment is essential to the future of tourism, as a leading travel group, we have made efforts to affect positive change to the environment.
Our Talent Acquisition Team kindly requests no unsolicited resumes or approaches from Recruitment Agencies. Flight Centre Travel Group is not responsible for any fees related to unsolicited resumes.
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