Seo & Content Specialist

Details of the offer

As a business that is experiencing significant year-on-year growth, we are looking to expand our marketing team to keep pace with our increasing demand. You'll play a critical role in optimising content, driving traffic, and improving search engine rankings, all while supporting our broader marketing strategy.
This is a fantastic opportunity for an SEO and content expert to join a fast-growing, multi-faceted business and contribute to its ongoing success. If you have a passion for SEO and content marketing and are looking to take your career to the next level, this role is for you.

Responsibilities Conduct comprehensive keyword research to identify opportunities for organic traffic growth, focusing on high-intent terms within the dentistry sector. Implement on-page and off-page SEO best practices across all digital assets, including websites, blogs, landing pages, and more. Develop and manage a content calendar, producing SEO-optimised content that drives engagement, traffic, and conversions. This includes blog posts, guides, case studies, videos, and more. Regularly conduct SEO audits, track competitors' performance, and implement insights to improve rankings and site performance. Create and manage effective link-building strategies to increase domain authority and improve search engine visibility. Work closely with the Head of Marketing and other team members to align SEO and content strategies with broader marketing goals. Use SEO tools (e.g., Google Search Console, SEMrush, Moz, Ahrefs) to track, analyse, and report on SEO performance, making data-driven adjustments to improve results. Skills & Qualifications Strong knowledge of SEO fundamentals, including technical SEO, on-page optimisation, off-page SEO, and local SEO, particularly within the dentistry industry. Experience producing SEO-optimised content, including blogs, copywriting, and video content. Proficient in SEO tools such as Google Search Console, SEMrush, Moz, Ahrefs, and similar platforms. Strong ability to analyse performance data and make recommendations for optimisation and growth. Excellent communication skills and the ability to work effectively with creative, marketing, and technical teams. If you think this is the right role for you, please apply through the platform and provide your portfolio in your cover letter or CV.
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