Here's where you come in.Build the bridge between brands and consumers Implementation knowledge of end-to-end customer experience strategies, including customer research, auditing, understanding consumer behaviours, being across trends (macro and micro) and ability to pull this into a cohesive strategy built on a clear narrativeBring the consumer's world to life for creative teams and clients using qualitative and cultural mining and insightful synthesis of quantitative research to inform a strategic approach.Develop distinct and differentiated audience segmentations that are connected to strategic decisions and creative ways-inKeen sense of developing strategy solutions, from brand strategy, down to tactical social, content, tone of voice documents and influencer strategiesOut-of-the-box perspective on data and research to find interesting consumer insights that we can leverage as opportunities, not just reflectionsSupport teams to craft social content, outreach, caption banks, and trendjacking posts with easeWell versed with the ability to leverage VaynerMedia tools, research and platforms to: perform content audits, collaborate with the media team to provide holistic success measurement frameworksDeck crafter - someone that can detail out ideas and insights that are clear and can sell!Ample experience in agency life and content creation to fully grasp the technical aspects of creating content as well as understanding the digital consumer journey and how to engage through a digital architecture map for end-to-end campaignsDeep understanding of brand and marketing fundamentalsBe a vocal and inventive champion with the ability to break down complex tasks and create clarity from complexity Here's the "Nice To Have": 5+ years experience as a strategist in a creative advertising agency, min 2 years Australia market..Can deliver work independently on all tasks and achieves results at pace with energy and drive.Can actively participate and lead collaborative sessions with clients and teams.Can execute a strong sense of priority level and urgency; and knows how to act on the critical difference between the two.Can manage the ongoing performance of different tasks or projects, as well as understanding and ownership of internal processes for quality assurance.Can tackle challenges in a responsive and constructive way.Can help the team to strive for efficient processes and adhere to overarching objectives.Can foster positive internal communication and collaboration with clients and teams.Can ensure presented work is clear and understood.Can translate feedback into actionable tasks.Can manage multiple timelines and competing deadlines without getting frazzled.Can highlight new ideas to the team and external stakeholders when appropriate.Can provide clear, professional, timely and helpful information to the team or external clients and partners.
