Delivering good energy starts from within
It's an exciting time to join Origin.
Creating a great place to work means together we're progressing our ambition to lead the energy transition through cleaner energy and customer solutions.
We're always looking for better ways to deliver for our customers - and for our people.
About the role:
As the Senior Manager - Marketing SME, you will be responsible for the full funnel effort of awareness, acquisition and retention of small to medium size business customers.
This B2B marketing role requires a fully committed, hands-on approach all the way from strategic decision-making (targeting, partnerships, product marketing) through to execution (digital communications, customer communications, PR, events) to achieve the SME team's growth ambitions.
The position also plays an important role on our Marketing Leadership Team where you will work with your peers to drive excellent brand and marketing outcomes for the business and the wider marketing team.
You will also work day-to-day very closely with the SME leadership team to ensure you are staying close to SME customers and strategies.
Key responsibilities:
Translate the SME team business strategy and outcomes into a marketing strategy that you can execute throughout the year to acquire SME businesses to Origin.
Support our CES (embedded network) teams in their growth ambitions with marketing executions such as lifecycle comms or partnerships.
Execute strategic product marketing campaigns via our digital channels, leverage internal sales teams and capitalize on owned channels to grow our SME customer base.
Deliver on customer lifecycle initiatives that better engage, support and retain SME customers.
You will help our customers feel valued and connected by uplifting proactive customer engagement, comms and lifecycle marketing, as well as leading internal voice of customer forums.
Take responsibility for partnership strategies, communication channels, events and opportunities.
What will you bring?
Strategic Thinking: Ability to develop and implement effective marketing strategies that align with business goals, particularly in targeting and acquiring small to medium-sized business customers.
Digital Marketing Expertise: Proficiency in digital marketing channels and techniques, including SEO, SEM, email marketing, and social media, to drive awareness and engagement.
Project Management: Strong organisational skills to oversee multiple campaigns and initiatives simultaneously, ensuring timely execution and alignment with overall marketing objectives.
Analytical Skills: Capability to analyse market trends, customer data, and campaign performance to inform decision-making and optimize marketing efforts.
So, why join us?
Discounted Origin products benefits for employees, including Electrical, Gas and Internet offers!
Hybrid working environment, work up to 60% from home.
Competitive salary + annual performance bonus + performance based reviews.
Origin 360 Electric Vehicles (EV) employee subscription offers a fantastic range of EVs, with flexible month-to-month plans and no lock-in contract.
Free and confidential counselling for employees and family members.
Origin - Where good change happens
At Origin, we're powered by people who believe in creating change.
We are committed to fostering a diverse, gender equitable workforce, where everyone is welcome, and all applications are evaluated on merit and potential.
We encourage applications from Aboriginal and Torres Strait Islander Peoples, people living with disabilities, culturally diverse people, any stage in life, people with intersex variations and people within LGBTQ+ communities, including trans and gender diverse.
Enjoy a challenging career in an exciting industry where you can grow and explore your potential.
If you think you have transferable skills, an appetite to learn and would be a great fit, we'd love to hear from you.
Background checks may be required to determine your suitability for this position as part of the recruitment process and during your employment.
These checks may include police checks, AusCheck, medical assessment and/or drug and alcohol testing.
Please note unsolicited CVs from agencies will not be accepted.
Origin recognises Aboriginal and Torres Strait Islander Peoples as the Traditional Custodians of country throughout Australia, and we pay our respects to Elders past, present and future.
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