Senior Customer Retention Insights Analyst

Details of the offer

Luxury Escapes is one of the world's fastest growing travel businesses, reaching up to 7 million subscribers each month with exclusive limited time offers at 'insider' prices.
Here at Luxury Escapes, our mission is to delight our customers with incredible deals for the world's best holidays.
We are a collective of forward-thinking people, driven to challenge the travel industry and ourselves to bring ever better travel experiences to our customer community.
Our award winning employee experience is king here having been recognised as 'One of the Best Places to Work' by the AFR with weekly events, monthly recognition programs and significant professional development opportunities we do what we can to make you look forward to waking up every day!
We are now looking for a Senior Customer Retention Insights Analyst who will have a specialised focus on retention metrics and strategies. This position will play a pivotal role in understanding customer behaviour, identifying churn / loyalty patterns, and devising data-driven initiatives to boost customer retention and lifetime value.
This is a hands-on role, so you'll be strategising and delivering!
Those with strong data storytelling backgrounds, with extensive commercial SQL experience will be favoured. You will be responsible for: Deep diving into user data to analyse retention/loyalty metrics, churn rates, and user engagement patterns across various segments and cohorts.Maintenance and expansion of customer reporting using our Bigquery data lake, from data sources like GA, Firebase, Snowplow, Appsflyer.Develop and refine predictive models to forecast user churn, identify at-risk customers, and recommend targeted interventions through use of loyalty points / promotions / communications.Collaborate with the Marketing, Commercial and Product teams to develop retention / loyalty strategies, personalised marketing campaigns based on data insights.Create comprehensive Tableau dashboards and reports to monitor key retention KPIs, track the effectiveness of retention initiatives, and provide actionable insights to stakeholders. Maintain and support marketing attribution models.Partner with business wide teams to implement retention-focused initiatives and ensure alignment across the organisation. Partner also with Data Engineering/Ops to develop and maintain views with our data lake.What we are looking for: Bachelor's or Master's degree in Statistics, Computer Science, Mathematics or related field. Advanced degrees or certifications are a plus.Extensive professional experience in a business analyst/data analyst/statistical analyst role with a focus on customer retention, preferably in the online travel or e-commerce sector.Solid understanding of statistical methods, predictive modelling, and machine learning techniques relevant to retention analytics.Excellent communication and stakeholder management skills, with the ability to convey complex data findings and insights effectively.Proven track record of driving retention-focused strategies and initiatives based on data insights.Experience in analysing large volumes of data and building models, an Excel wizard would be great!Understanding of data warehousing and data modelling.Expert at writing and optimizing SQL to handle large datasets.Proficient and direct experience with one or more major data visualization tools including Tableau/DataStudio/QuickSight/Power BI etc.Experience with the following or similar platforms: Google Analytics, dbt, GCP, AppsFlyer, Firebase, Google Optimize.Python or R experience.Please note we use SQL extensively, so require excellent SQL skills.What's in it for you? Competitive remuneration package.First class health and well-being program including annual vaccinations, yoga, meditation, onsite gym, and breakfast/lunch provided 5 days a week.Fun working environment: Friday afternoon onsite gatherings (wine included!) and monthly celebration & recognition programs.Discounted travel, birthday leave and a whole lot more!In your application, please include a cover letter flagging how you have derived and communicated strong data insights that have driven commercial metrics / solved business challenges. If this sounds like you and you feel you have the skills and experience to meet the requirements of the role, please apply online today!
At Luxury Escapes we embrace diversity in our people and make hiring decisions based on experiences and skills. We do not discriminate based on gender identity, religion, race, national origin, sexual orientation, age, marital status, or disability status. You'll find a collaborative, inclusive, and respectful workplace here at Luxury Escapes, and we are proud to celebrate who you are. Please let us know if you require any reasonable adjustments during the interview process. We are a 2025 Circle Back Initiative Employer – we commit to respond to every applicant.
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Nominal Salary: To be agreed

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