Senior Content Producer, Homes To Love (12 month contract) Apply now Job no: 499923
Work type: maximum term full time
Location: Sydney
Categories: Publishing/ Editorial
Are Media is Australia's leading omnichannel content company for women. Every day we influence, inform, inspire, and connect with 6 in 10 Australian women across magazine media, digital, video, social, e-commerce, customer review sites, podcasts, events and experiences. Our brands include The Australian Women's Weekly, Better Homes & Gardens, Woman's Day, marie claire, TV WEEK, New Idea, Now to Love, Australian Gourmet Traveller, BEAUTY/crew and ELLE. Through our Change AREgenda we drive meaningful and positive change for women.
Are Media employs Australia's best content creation talent and we are proud that our greatest strength is our people.
Why Are Media? Join Australia's leading content company for women and be part of an inspiring, creative and collaborative team. We offer excellent people programs including:
A day of leave for your birthday,4 days of volunteering leave each year,An inclusive parental leave program that supports all parents, families & carers,FREE digital access to all our titles, andOur unique Are Media Learning Academy (Digital Academy, Lunch N Learns, Mentoring and much more). We support flexible ways of working through our Activity Based Working (ABW) model. We encourage abalance of working in the office and remotely and we believe this enables our people to do their best work.
About the role This is a lead content-producing role accountable for the overarching editorial success of Homes To Love. A key part of this role is ideating and producing a wide range of on-brand original content - including news and in-depth features - as well as reworking magazine content (from Belle, Australian House & Garden, Country Style and Inside Out) for an online audience. The Senior Content Producer will assist with Homes To Love social assets and EDMs by executing strategy for these assets.
The Senior Content Producer needs to be adept at using analytic tools and other available data and insights to grow traffic and audiences and build brand equity, audience loyalty and a supportive commercial environment.
The Senior Content Producer leads by example to ensure consistency in operations and processes, as well as ensuring the content created is always of high quality - working towards a collaborative team culture across the category and wider digital department. The Senior Content Producer can also be called on to mentor or train less experienced team members or those from other departments, as requested or required.
Duties Content ideation, planning and executionCreating clean, factually correct and highly engaging contentOptimising magazine content for a digital audienceResearch and liaising with experts and PRs for stories.Social media and email executionInstagram, Facebook and Pinterest (where applicable) account management, with audience engagement and growthWeekly EDM sends - ensuring content is optimised to drive traffic.Generating ideas for new affiliate content based on current trends, sales and previous affiliate winsGenerating a roster of content based on data garnered from Skimlinks as well as spreadsheets from Audience Development. Skills and experience 4-5 years' writing experience in digital mediaExperience with content management systems, photo editing and analytic toolsUnderstanding and experience with different social media platformsExperience in content ideationAbility to work in a fast-paced ever-evolving environmentKnowledge and understanding of SEOActs as a mentor; sharing knowledge and insights while ensuring the team environment is collaborativeAre Media is committed to a diverse, respectful, collaborative & inclusive workplace. We know & value the success this brings for everyone and we welcome & encourage applications from diverse backgrounds. When you apply, please let us know of any reasonable adjustments you may need during the interview process. Please apply now and send your CV via the link. Advertised: 17 Jun 2024 AUS Eastern Standard Time
Applications close: 12 Jul 2024 AUS Eastern Standard Time
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