Permanent full time Graphic and Digital Design Marketing role Gepps Cross location The Employer Cavpower, founded in 1972, is the exclusive Cat dealer for South Australia and Broken Hill with over 50 years of experience.
Cavpower is authorised to sell and rent Cat equipment and engines, as well as provide comprehensive equipment management services and technology solutions to customers in the region.
With expertly trained technicians and support staff strategically located across 10 local and regional branches, Cavpower possesses the capability to support customers across a variety of industries including Construction, Mining, Energy and Transportation.
Cavpower not only offers the best-in-class Cat Earthmoving and Mining equipment, but also provides an extensive range of unrivalled product support services including maintenance, repairs, parts support, parts exchange, full machine rebuilds, hydraulics, engineering, and fabrication to deliver a bespoke solution for every customer.
About the Role Exciting opportunity for a creative content creator to join our Marketing team.
As a Senior Content Creator at Cavpower, you will be responsible for creating captivating design assets that support our business and strategic priorities.
You will play a key role in developing visually compelling content for various digital and social media platforms to enhance user engagement and convey our brand message effectively.
You will also play a key role in offline content creation for product launch events, conferences, and exhibitions.
Create and design content for diverse platforms including direct mail, web assets, social media, email campaigns, and digital advertisements Develop, manage, and test HTML/CSS content templates within email marketing and advertising platforms Produce engaging visuals, graphics, and multimedia elements to enrich user experience and align with the brand's messaging Create compelling content including posts, stories, and videos optimised for each platform (Instagram, Facebook, Twitter, TikTok, etc.)
Content development: developing and publishing website content for the brands - aligning with brand objectives based on audience type.
Collaborating with marketing, data and insights Expertise in web content management systems Prioritise design projects based on importance and urgency, ensuring efficient resource allocation Stay updated with contemporary design practices and contribute to departmental business improvement activities Contribute to the development of generative AI content capabilities to deliver personalised content for customers Produce video content for various social media platforms using existing brand content and adapting it to local needs Assist in creating video treatments and storyboards for video ideas About You You're a confident, passionate, and forward-thinking individual with a passion for digital content design, a flair for creativity, and a commitment to delivering exceptional user experiences who enjoys working in a high performing culture.
For this role, you will need: Bachelor's degree in graphic design, Digital Media, or related field 3+ years of proven experience in digital design, with a strong portfolio showcasing creative and innovative work Proficiency in Adobe Premiere & Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other relevant design tools e.g.
Canva Excellent design, typography, and layout skills Attention to detail is critical Knowledge of generative AI content creation is a plus Solid understanding of HTML/CSS for creating and managing digital content templates Excellent communication skills with the ability to collaborate effectively within cross-functional teams Strong organisational skills with the ability to prioritise tasks and manage multiple projects simultaneously Can-do attitude and a positive personality What you will get in return You will be part of a well-established Caterpillar Dealership and can be rewarded with career progression and development opportunities.
What you need to do now If you are a suitably qualified and experienced individual who is driven to achieve results, please apply now on www.cavpower.com
