Apply now Job no: 3756
Work type: Full time
Location: Artarmon, North Ryde
Categories: Marketing & Communications
Life at Foxtel Group A career with us means working across one or more of our brands including Foxtel, Hubbl, Kayo Sports, BINGE, Flash, Fox Sports and Foxtel Media. When you join, thePerks at Workare taken care of:
You're part of Fox Flex, our hybrid way of working with time spent at home and on campus Free & discounted products including Foxtel, Foxtel Now, Foxtel Broadband, Kayo Sports and BINGE Special days away from work for Birthday, Cultural & Volunteer Leave Access to our holistic Fox Fit wellbeing program Generous ergonomics allowance for your WFH set up Company-wide meeting-free lunch hours and Friday afternoons Join Our Team As a Programmatic Manager Be responsible for managing programmatic advertising campaigns to drive brand awareness, engagement, and conversions. This role requires a deep understanding of programmatic advertising platforms, strategies, and best practices. You will also work closely with the marketing team to develop campaign strategies, implement campaigns, analyze performance data, and optimize campaigns for maximum ROI.
Develop and execute a comprehensive programmatic strategy aligned with business objectivesBrief media partners and work on direct deals & sponsorshipsSetup programmatic campaigns end to end including budgets, objectives, brand studies, cross-channel R&F and pacingWork closely with senior stakeholders across departments (marketing, ad tech and measurement, PR) as well as senior leadership to align programmatic efforts with broader business goalsDevelop and execute programmatic advertising campaigns across various channels. Manage the day-to-day execution of campaigns, including campaign setup, monitoring, and optimizationDistill key channel insights and data to the most critical elements to influence differentiated targeting, messaging, flighting and optimisations. Draw actionable insights from the DSP and Ad server to make key business decisionsOwn ongoing channel test and learn plans, documentation and optimization recommendationsResponsible for contributing to the Programmatic playbookWork closely with publisher vendors and partners to ensure campaign successClosely partner with Digital media team in creative, trafficking, martech ad tech and regularly educate the team in the latest programmatic trends and best practicesSkills and Experiences We're Looking For Bachelor's degree in Marketing, Advertising, or related fieldRecent experience in programmatic advertisingDeep understanding of programmatic advertising platformsStrong analytical skills and the ability to interpret complex data setsExcellent communication and interpersonal skillsExperience with ad tech tools and platformsHighly analytical, problem solver and creative thinker with the ability to draw actionable insights
About Us Australia's original cable TV innovator has evolved into a technology-led streaming powerhouse that's transforming how Australians watch the world around them and connect with one another. By living our values of Customer First, Own It, Authentic, Change the Game, and Win Together, we're bringing world-class entertainment and sporting experiences to the heart of millions of Australian homes. To learn about what makes a career at Foxtel Group so unique and rewarding, visit lifeatfoxtelgroup.com.au.
As an equal opportunity employer, we celebrate diversity, knowing our individual differences make us collectively better. We're helping create a better Australia through a focus on health and wellbeing, social and economic inclusion, reconciliation and reducing our environmental impact.
A note to recruitment agencies - we have this role covered. There is no need to get in touch, we do not accept unsolicited agency resumes and we are not responsible for any fees related to unsolicited resumes.
Advertised: 05 Apr 2024 AUS Eastern Daylight Time
Applications close: 20 May 2024 AUS Eastern Standard Time
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