Product Management & Development (Marketing & Communications) Globe Power are proud to be market leaders in the design and manufacture of renewable and sustainable products globally. Globe Power innovative product line includes Stand-Alone Power Systems, Lithium Ion Battery Mobile AC Units, Generators, Solar Lighting Towers, Solar CCTV, Diesel Lighting Towers, UPS Systems and Equipment Batteries. Through its extensive global distribution channel, Globe Power is seeking to assist all types of industries in their transition to renewable energy sources.
Be a part of a strong team of employees who work in a fast-paced, high-performing, collaborative, and entrepreneurial environment.
Globe Power are increasing their footprint on a global scale and have a newly created opening for a Product Marketing Specialist to develop and execute marketing strategies that drive new product awareness, engagement, and adoption for Globe Power and associated entities. The ideal candidate is a strategic thinker, a data-driven problem solver, able to multitask, and has a solid understanding of B2B construction sales and product marketing. Essential to their success, they will have relative exposure to the construction industry and its products. Key Responsibilities will include: Supporting the development and go to market strategies for new and existing productsPlanning, designing and implementing multi-channel marketing campaignsDeveloping and managing trade show strategies to maximise reach and awarenessEnsuring timely and accurate updates to product brochures, specification sheets and website contentEnsuring that all marketing efforts serve immediate and long-term business goals by identifying and executing improvements for processes, content, and lead generationPreparing marketing activity reports and metrics for program successCompiling market research, forecasts, competitor analyses, campaign results, and consumer trendsGenerating, publishing, and sharing engaging content on a regular basis (e.g., copy, photos, videos, and news stories)Overseeing the management and optimisation of Globe's group of websites to ensure they effectively communicate product value propositions and drive conversionsThe successful candidate will be an individual who will honour our core values of People, Safety, Respect, Communication and Continuous Improvement - in addition to this they will have: 5+ years' experience in Product Marketing in B2BFamiliarity with the construction industryStrong analytical skills with the ability to interpret data and generate actionable insightsExcellent written and verbal communication skillsExperience with marketing automation tools and CRM systemsCreative thinker with a passion for technology and innovationAbility to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneouslyAnalytical mindset with focus on measuring internal and external communications effectiveness and resultsKnowledge of SEO, keyword research, and Google AnalyticsThe Benefits of Joining Globe Power: A competitive remuneration package aligned with your experience and qualificationsThe opportunity to work for a well-established and secure organisationOn-going training and developmentInspirational leadership, that is eager to help you succeedReward and Recognition programs to celebrate your successesCompany Employee Assistance Program (EAP) to support mental healthA positive workplace with an ongoing commitment to continuous improvement and your developmentA safe workplace with a strong focus on ZERO harm - EverydayThis is a great opportunity to work in a progressive and dynamic team within a secure and stable industry. If you feel that you have the experience, ability, and skills, we want to hear from you!
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At Globe Power, we recognise that we are strengthened by diversity. We are committed to providing a work environment in which everyone is included, treated fairly and with respect. We are an Equal Opportunity employer and encourage women and Indigenous candidates to apply.
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