Company Type: Agency
Role: SEM Executive
Channels: Google, Bing, Shopping, Display
Number of Clients to work on 4
Salary: 70K - 80K Package ( Including Super )
*Please mention your VISA Status/Working Rights in your resume* What you'll be doing Work with the SEM manager to develop paid search strategies aligned with clients' marketing goals, target audience, and budget constraints; Conduct keyword research and competitor analysis to identify opportunities and trends.Create and set up paid search campaigns on platforms like Google Ads, Bing Ads, or other search engine advertising platforms.Continuously monitor and adjust keyword bids, match types, and negative keywords to optimize performance and ensure the right keywords are triggering ads.Monitor campaign budgets and allocate funds effectively to ensure clients get the most value from their advertising spend.Analyze campaign performance metrics such as impressions, clicks, conversions, cost per conversion, and ROI. Prepare regular performance reports for clients, highlighting key insights and recommendations.Act as the secondary point of contact between the agency and clients, providing updates on campaign performance, discussing strategies, and addressing any concerns.What we are looking for 2+ years experience working in a digital marketing agency working on SEM campaigns.Deep understanding of paid search platforms, such as Google Ads and Bing Ads. Familiarity with their interfaces, campaign settings, keyword management, ad formats, and bidding strategies is essential.Strong keyword research skills to identify relevant and high-performing keywords that align with clients' goals and target audiences.Being adept at managing advertising budgets efficiently to maximize ROI and ensure clients get the best possible results.The ability to analyze competitors' paid search strategies and derive insights to inform your own campaigns is valuable.Strong analytical skills for interpreting campaign data, identifying trends, spotting opportunities, and making data-driven decisions to optimize campaigns effectively.Why work with this company Flexible working arrangement - 3 days office + 2 days home.Office 100m from Public Transport, lots of cafes & restaurants.Dedicated Budget allocated for your Learning & developmentWellness program for your Mental & physical health.Access to regular industry events & industry training programs.Work with Tier-1 Clients across AustraliaClear & Set pathway to promotion to a Senior Manager positionGet Exposure to Social & Programmatic channels.Yugal Bhatia ( Yoogle )
****** www.linkedin.com/in/yugal-paxus Paxus values diversity and welcomes applications from Indigenous Australians, people from diverse cultural and linguistic backgrounds and people living with a disability. If you require an adjustment to the recruitment process please contact me on the above contact details.
#J-18808-Ljbffr
