Your Impact Working closely with the Shopper Marketing Manager - EG, this position is responsible for delivering the omni channel (digital and instore) shopper marketing activity for Endeavour Group, as aligned to our Game Plan. Partnering closely with Sales, Marketing, Field Sales & Operations teams, you'll lead the communication of our priorities & plans to ensure execution excellence of our categories and brands.
Key responsibilities: Leverage your strong understanding of CUB's customer/channel strategies to support the delivery of shopper activation plans that deliver the triple-win (our shoppers, customers, and the CUB business).Activate against brand guidelines, category growth drivers and customer strategies with a strong understanding of consumer occasions.Execute all activation plans DIFOT (delivered in full on time) & within budget.Manage activation budget for your projects; Raise and good receipt purchase orders and closely update, track and manage budgets identifying any risks and opportunities Execution.Provide input into the annual plan to help inform the 0–18-month activation calendar.Contribute recommendations based on PCR's (post campaign reports).Support as required any inputs/content for customer presentations.Agency management – building strong, strategic relationships whilst ensuring 80% of briefs are completed 9mths prior to in store date.Support capability within total shopper marketing team (Peer to peer learning)About you Solid commercial experience gained within sales, marketing, or shopper / trade marketing.Preference for experience in a trade or customer marketing function.Ability to lead multiple campaigns simultaneouslyPassion and understanding of consumer & shopper behaviourDemonstrated experience in brief writing and partnering with creative agencies.Strength in verbal and written communication and delivering articulate presentations to internal and external stakeholders.Why Asahi? Asahi Beverages is a leading multi-beverage organisation with a rich and varied history. Our regional head office is based in Melbourne, with sales, manufacturing and distribution centres located across Australia and New Zealand. We produce and market some of Australia's most iconic beverage brands, including Schweppes, Pepsi Max, Gatorade, Cool Ridge, Great Northern, Carlton Draught, Vodka Cruiser, Asahi Super Dry and Allpress coffee. We have a great track record of success, we work at pace, our teams are high-performing, and there's always a lot going on. There are so many opportunities in our company for those ready to take them on!
We're proud of who we are, and humble in how we work – we believe in creating a culture of excellence, innovation, and diversity. We offer a range of benefits such as product discounts, flexible work arrangements, health and wellness programs, and learning & development opportunities. We are passionate about our commitment to the communities we serve and are clear on our role in enhancing environmental sustainability and social responsibility.
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