Excellent Salary and Free Onsite ParkingGreat Work CultureStability, Staff discounts, Work life BalanceThe Opportunity: With 100 years operational experience, and over 6000 employees GPC Asia Pacific is the largest automotive aftermarket parts supplier in Australia and New Zealand, supported by Genuine Parts Company in North America. GPC Asia Pacific is the parent company to brands such as Repco, NAPA, McLeod Accessories and AMX, amongst others.
About the role: Reporting to the Marketing Brand Manager, Repco Australia, the Marketing Specialist (Social Media Organic) role provides social media support for Repco with a trans-Tasman approach that covers the Australian and New Zealand regions.
The Social Media Specialist will be a self-motivated and details-oriented creative with a flair for Social Media.
You will manage organic social media channels, plan content calendars, look after the everyday community management (moderating and responding to comments), content development, scheduling/posting, reporting and competitor analysis. You will be tasked with creating engaging content from both existing campaigns and marketing activity, as well as bespoke product or enthusiast content, growing online audiences, and driving results through organic digital marketing solutions. You will also draft reports, work cross-functionally and collaborate with the broader marketing and merchandise teams.
Duties and responsibilities include: Gatekeeper and curator of their social media community across all platformsDevelop, manage, and execute advertising plans and business initiatives within the social media content pillarsContent creation – shooting, editing, executing.Mange the visual content for various social media platforms including, Instagram, Facebook, TikTok, LinkedIn, YouTube.Implement regular performance reviews across content, audience, social tools, and competitors and strategically update plans based on key learningsWeekly/ Monthly reporting on our social media platforms to the businessDeliver ad-hoc reports as necessary for special projects, campaigns as needed across social channelsProject managementMarketing P&L quota realisationManage PO registerPrepare reportsPlan and manage meetings, events, and activationsDuties Marketing: Manage eventsCompetitor analysisInternal projectsSocial media managementSocial media content creationManage schedulesSLAs for agencies/vendorsManage and produce campaign assetsMedia productionRole Requirements: 3-5 years generalist or specialist MarketingBrand complianceSocial media platform managementSocial media content developmentManage schedulesWebsite integrationExcellent writing, communication, and presentation skillsAsset & multimedia productionVendor/agency managementMicrosoft Office (all)Some of the reasons we love working at GPC: Part of a global organisationSuccessful, stable, growing businessSupport iconic and emerging Australian brands: Repco, NAPA, AMX, Sparesbox and moreAttractive product discounts across all GPC AP businessesStrong rewards & recognition programsAccess to GPC's exciting employee platform MOVE, unlocking amazing discounts at top retailers, business announcements, e-cards and our employee recognition program, plus so much more!A supportive team environment, where we work with supremely talented peopleEmployee Assistance Program for team members and their familiesStrong values-based foundationsInnovation and forward moving are a reality Thank you for your interest in becoming part of GPC Asia Pacific.
#J-18808-Ljbffr
