Emma Dunwoody Collective Pty Ltd – Byron Bay NSW Seeking a highly skilled and experienced marketing specialist for a personal brand focused on Human Design and personal development. The Marketing Specialist will be responsible for executing effective marketing strategies for various offers, events and online programs, and will be fully responsible for campaign development, social media, analysing the effectiveness of each campaign and developing lead generation programs. The successful candidate will play an integral role in building and engaging the company's customer base, and creating effective strategies that will promote the long-term growth of the brand and company.Required Skills, Qualifications & ExperienceMust have an extensive and in-depth knowledge and understanding of the Human Design system as well as the Gene KeysMust have at least 3 years experience working with Kajabi and be able to operate the system at an expert levelMust have at least 3 years experience in a marketing role and be able to demonstrate the knowledge and capability to run the entire marketing strategy without much guidanceMust have at least 3 years experience in a social media manager role and be able to demonstrate the knowledge and capability to run the entire marketing strategy without much guidanceMust have experience working with Canva and the ability to create branded graphics and advertisements, as well as social media contentMust have experience creating and publishing effective advertisements using Facebook/MetaMust be able to travel anywhere in the world multiple times per year, for extended periods, for job-related eventsMust be able to be in Byron Bay at any given time for job-related tasks and eventsAbility to work well in a fast-paced, collaborative environmentStrong organisation and prioritisation skillsExcellent analytical, communication, leadership and customer service skillsProficiency in effective email marketing campaignsProficiency in technology and all "back-end" systems to operate the businessKnowledge and experience with strategies for podcast growth and monetizationBonus: experience with Buzzsprout Podcast platform, ManyChat for Instagram, Zapier, Circle, and the BodyGraphChart softwareThe Marketing Specialist will be responsible for (and not limited to):Lead GenerationSocial Media (all posts including reels and stories, ads, campaigns and promotions)Email Marketing CampaignsMarketing Strategies that effectively and ethically scale the businessOrganizing and promoting online workshops, programs and coursesOrganizing and promoting in-person events and retreatsTracking metrics and providing regular updates and reports on business growth and revenueMaintaining the websiteEnsuring the health and flow of all business "back end" systemsCustomer support where relevantOther Details:Full time positionAble to work remotely with some in-person and travel requiredSalary range 75,000 - 100,000 AUD/year with opportunity for commission based on performance MARKETING SPECIALISTFor Emma Dunwoody Pty LtdSeeking a highly skilled and experienced marketing specialist for a personal brand focused on Human Design and personal development. The Marketing Specialist will be responsible for executing effective marketing strategies for various offers, events and online programs, and will be fully responsible for campaign development, social media, analysing the effectiveness of each campaign and developing lead generation programs. The successful candidate will play an integral role in building and engaging the company's customer base, and creating effective strategies that will promote the long-term growth of the brand and company.Required Skills, Qualifications & ExperienceMust have an extensive and in-depth knowledge and understanding of the Human Design system as well as the Gene KeysMust have at least 3 years experience working with Kajabi and be able to operate the system at an expert levelMust have at least 3 years experience in a marketing role and be able to demonstrate the knowledge and capability to run the entire marketing strategy without much guidanceMust have at least 3 years experience in a social media manager role and be able to demonstrate the knowledge and capability to run the entire marketing strategy without much guidanceMust have experience working with Canva and the ability to create branded graphics and advertisements, as well as social media contentMust have experience creating and publishing effective advertisements using Facebook/MetaMust be able to travel anywhere in the world multiple times per year, for extended periods, for job-related eventsMust be able to be in Byron Bay at any given time for job-related tasks and eventsAbility to work well in a fast-paced, collaborative environmentStrong organisation and prioritisation skillsExcellent analytical, communication, leadership and customer service skillsProficiency in effective email marketing campaignsProficiency in technology and all "back-end" systems to operate the businessKnowledge and experience with strategies for podcast growth and monetizationBonus: experience with Buzzsprout Podcast platform, ManyChat for Instagram, Zapier, Circle, and the BodyGraphChart softwareThe Marketing Specialist will be responsible for (and not limited to):Lead GenerationSocial Media (all posts including reels and stories, ads, campaigns and promotions)Email Marketing CampaignsEvergreen Marketing StrategiesMarketing Strategies that effectively and ethically scale the businessOrganizing and promoting online workshops, programs and coursesOrganizing and promoting in-person events and retreatsTracking metrics and providing regular updates and reports on business growth and revenueMaintaining the websiteEnsuring the health and flow of all business "back end" systemsCustomer support where relevantOther Details:Full time positionAble to work remotely with some in-person and travel requiredSalary range 75,000 - 100,000 AUD/year with opportunity for commission based on performanceSummary of role requirements:Flexible hours availableMore than 4 years of relevant work experience required for this roleWorking rights required for this roleExpected salary: $75,000 - $100,000 per year Be careful - Don't provide your bank or credit card details when applying for jobs. 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