ACAP, The Australian College of Applied Professions, part of the leading global education provider Navitas, is Australia's leading independent tertiary education provider, delivering accredited courses in psychology, social work, counselling, coaching, criminology, law, and business management and leadership (MBA).Job DescriptionWe are seeking an experienced and dynamic Marketing Manager to join our team in Sydney, Australia. In this pivotal role, you will be responsible for developing and executing comprehensive marketing strategies that drive brand awareness, customer acquisition, and revenue growth.ResponsibilitiesDevelop and implement strategic marketing plans aligned with organisational goals and objectivesConduct market research and analyse consumer trends to identify new opportunitiesOversee the creation and execution of multi-channel marketing campaigns across various platforms, including digital, social media, email, and traditional channelsCollaborate with cross-functional teams, such as product development, sales, and customer service, to ensure consistent brand messaging and customer experienceManage and optimise marketing budgets to maximise return on investmentAnalyse campaign performance and provide data-driven insights to inform future marketing initiativesLead and mentor a team of marketing professionals, fostering a collaborative and creative environmentQualificationsProven experience as a Marketing Manager or a similar role, with a strong track record of successful marketing campaignsExcellent written and verbal communication skills, with the ability to articulate complex ideas effectivelyProficiency in marketing analytics and data analysis tools (e.g., Google Analytics, Tableau, etc.)Solid understanding of digital marketing channels, including social media, email marketing, SEO, and PPCFamiliarity with marketing automation software and content creation toolsStrong leadership and team management skills, with the ability to motivate and inspire othersBachelor's degree in marketing, business, or a related field; a Master's degree is preferredKnowledge of the Australian market, consumer trends, and advertising regulationsAdditional InformationACAP focuses on shared values and strengths across our teams, you will work together with others committed to transforming lives through education in a purpose-driven, engaging, and supportive team environment.Some benefits and perks of working with ACAP include:Unlimited global career opportunities across the Navitas portfolioGenuine flexibility with hybrid working arrangementsSalary packaging and novated leasingUp to 50% discounted study scholarships on all courses2 paid volunteer days per year for your passionate causesHealth & well-being packages including free counselling and well-being specialist support for employees and family membersDiscounted gym memberships, private health insurance, movie tickets, travel, hotels, insurance and selected retailersAccess to LinkedIn Learning and professional development opportunitiesDiversity and Inclusion:ACAP promotes and embraces an inclusive and diversified workforce. We believe equality, flexibility and diversity in the workplace delivers a rich and collaborative environment for our employees, students, and clients. We encourage applications from candidates with disabilities, of all ages, and genders, First Nations and Torres Strait Islanders and diverse community groups.Join us in making the world a better place!To apply:Submit your CV (if including a cover letter please note you can upload this on the 2nd page of the application process)Please note applicants are assessed upon receipt so you are encouraged to apply now.Like to find out more? We'd love to hear from you!For a confidential discussion please contact: (Enter name, position title and contact number)Applicants require full working rights in Australia. Successful candidates may need to undergo criminal records and working with children check.About NavitasNavitas is a leading global education provider that has helped generations of learners transform their lives through education. The Navitas portfolio employs over 5000 staff and supports over 60,000 students and encompasses a broad selection of partners, locations, and opportunities, including university pathway programs, English language qualifications, employment training, creative media training, and more.
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