Marketing Manager, Anz

Get AI-powered advice on this job and more exclusive features.Managing Consultant of Consumer, FA Talent - FESCO AdeccoIndustry: Lifestyle Products from USALocation: SydneyOverview:Be responsible for creating and executing marketing strategy, annual plan and marketing activities for Australia & be marketing and brand guardian and consultant for New Zealand with an aim to continue to build up the premium brand position and support aggressive business growth.Responsibilities:BRAND MARKETING:Develop and implement marketing strategy and annual plan for Australia to support aggressive business growthDevelop impactful marketing campaigns to increase brand/new product exposure & consideration, and driving traffic to relevant EC platforms & DTCManage brand-owned social media to continue to drive brand engagementDrive & explore community marketing to reach targeted consumers and drive engagement.OTHERS:Provide local consumer insights to APAC PD/Marketing teamManage and control marketing budgetManage & coach agenciesCriteria:Bachelor's degree in business, marketing, literature, or related fieldMore than 7 years marketing experience, preferably with consumer goods/lifestyle brands/sport goods background, with a specific emphasis in brand strategy, digital/social media marketing, marketing campaigns, trade marketing or agency rolesSeniority levelMid-Senior levelEmployment typeFull-timeJob functionMarketingIndustries: Retail and Sporting Goods Manufacturing
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