Marketing Executive / Marketing Coordinator (Food Manufacturing) Location: Deeside
Region: Flintshire
Sector: FMCG Food Manufacturing
Job Type: Permanent
Salary: £28k - 35k per year + Benefits package
Job Reference: JOB-89210
Published: 01-05-2024
Duration: Permanent
Expiry Date: 29-05-2024
Country: United Kingdom
A leading Branded FMCG Food Manufacturer is currently recruiting for a Marketing Executive / Marketing Coordinator to join the team. This is a broad role and will require someone with at least 2-3 years experience working for a Branded business / Manufacturer.
1-2 days per week will be on site and this role will require someone with a valid driving license and their own car.
The Marketing Coordinator / Marketing Executive will require experience in scheduling and planning social media campaigns, using CMS (content management system) and have experience in uploading and modifying content on websites (Shopify) and Amazon (would be advantageous)
Marketing Coordinator / Marketing Executive responsibilities include: Brand - Help Director of Marketing create brand strategy & roll out.Website & Amazon -Plan & manage the timely upload of content & products ensuring full optimisation.Manage all website pricing and promotions.Social - Help lead the development of company social media channels with Digital Marketing Manager.Support development of social media strategy, guidelines & contentIdentify and develop collaborations with relevant brands and partners, in line with brand strategy, to grow brand awareness and trial.Schedule all posts and manage day-to-day posting & comments.Regular reporting of competitor activity & best in class activitySupporting the delivery of social advertising campaignsSet up performance metrics and trackingLead the development & execution of new LinkedIn & Pinterest channel and identify opportunities for other new social media channel developmentInfluencers - Jointly formulate influencer strategy & plans. Manage influencer programme – continue to identify the right brand influencers, evaluate influencer activity, and create calendar of influencer activity to support marketing objectives in key marketsCreate calendar of influencer activity to support marketing objectives in key markets and manage all communications with InfluencersPR - Support delivery of consumer PR activity, consumer, and trade eventsReview press releases and organise samplesHelp formulate PR strategy, POS & Merchandising, Manage stocksLiaise with suppliers & set new ones upOrder POS & arrange printing as requiredLead role in sourcing, creating & managing all online merchandise to facilitate the ongoing sale of company core productBudget - Raising PO's with Customer Service AdvisorSetting up new suppliersYou will ideally be a degree qualified / equivalent Marketing Coordinator / Marketing Executive with experience in scheduling and planning social media campaigns, using CMS (content management system) and have experience in uploading and modifying content on websites (Shopify) and Amazon (would be advantageous)
You will be able to demonstrate resilience, a can-do attitude with an inquisitive nature. The ability to multi-task and prioritise in a fast-paced environment and a clear appreciation of "Brand" and the fundamental role it plays.
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