Phoenix Leisure Group is the Australian leader in outdoor, travel and adventure brands, with over 30 years of experience distributing the world's best outdoor brands to the Australian market. Our Business The essence of our business is delivering quality outdoor brands to our retailers and customers across many categories to provide a full outdoor offering. Our extensive range of outdoor product categories, combined with our strong and diversified retailer network and our state-of-the-art distribution centre, solidify our position as a market-leading supplier of outdoor brands, including BlackWolf, KEEN, Rossignol, Olukai, and Eagle Creek to name a few.
About the role We're looking for someone who loves all things content creation, events and social media. The primary role is to create and execute on brand content that drives customers to our websites - you live and breathe this and are at ease with making content come to life through a range of channels. We are after someone with proven experience in this field managing multiple channels and brand voices. You will be responsible for creating and managing engaging content across our various online platforms to drive brand awareness, customer engagement and sales.
Responsibilities Content Management & Distribution: Create, schedule, and publish content across all our channels. Identify and work with relevant influencers to drive brand growth. Plan and execute email campaigns using DotDigital to drive engagement and conversions. Curate and enhance our social shopping experience to support social commerce goals. Events: Coordinate event setup and activities, manage staff and volunteers, and address any issues that arise in the planning and during events. Website Content Management: Together with our Graphic Designer, implement new campaigns using Shopify. Content Development: Develop, produce, and edit high-quality content for various digital platforms, including social media, websites, and email newsletters. Work closely with our graphic designer, external photographers/videographers, and other team members to create compelling multimedia content. Develop and implement strategies to grow engagement and bring to life new ideas to showcase our brands. Collaborate with the broader team to design and implement marketing campaigns that are aligned with the go-to-market and drive engagement and conversions for our brands. Ad hoc Marketing tasks as required.You'll be: A collaborator: We want someone who works as a team, loves brainstorming, and wants to share ideas. A proactive thinker: We want ideas that are outside the box. We're here for the unique ideas that set our brands apart. A natural problem solver: Because our work is fast-paced, we want you to be able to think and act, which sometimes means coming up with interesting ways around things. A stickler for deadlines: you'll be driving the social channels, so it is up to you to push teams to get the content you need and when.Qualifications/Skills A bachelor's degree or similar in marketing, Communications, Digital Media, or a related field. Strong understanding of social media platforms (Instagram, Facebook, TikTok, etc.) and emerging trends. Proven experience in digital content production and social media management. Proven experience in social media strategy and using that to drive sales. Strong writing and editing skills, with a keen eye for detail. Proficiency in content creation (e.g., Adobe Creative Suite, Canva etc.) and social media management platforms. Excellent communication and interpersonal skills. Ability to work independently and manage multiple projects simultaneously. A creative mindset with a passion for storytelling and audience engagement.Employee Benefits Work from home up to two days per week after onboarding period. Incredible company product discounts across all brands. A healthy light breakfast is provided. Easy and free on-site parking. Convenient South-West Sydney location. Work in a positive team environment.We encourage our employees to bring their true selves to work and support everyone in reaching their full potential. We encourage an open and inclusive culture and celebrate the diversity of our employees, who contribute to the success of our organisation. Therefore, we warmly welcome all people to apply to work with us.
Job Types: Full-time, Permanent
Pay: $65,000.00 per year
Benefits:
Work from home.Schedule:
Monday to Friday. No weekends.Work Authorisation:
Australia (Required).Work Location: In person.
#J-18808-Ljbffr