What you'll be doing Supporting the Senior Manager and Head of department, working within an emerging and evolving team, you'll be responsible for: Day to day running of the 'Personalisation Squad', collaborating with creative and data solutions teams to identify opportunities to test, learn and improve our ability to deliver personalised interactions across our Internet bank & Nationwide App estates, in time, expanding to other marketing channels such as Email and Working with our Planning and analytics functions to ensure that all work has a "value" and can be prioritised for delivery accordingly. Create principles for personalisation contact strategy and maintain oversight as strategy develops.Working closely with the Consent Strategy manager to understand our ability to personalise content today within risk tolerance and ensure that we set ourselves up for future success with consent strategy recognised as a key enabler for personalisation.Helping to increase the profile of the team, supporting working relationships across Customer, Brand and Engagement as well as the wider business, including Data Privacy, Legal and our retail colleagues to gain support for personalisation initiatives.Support the senior management team in delivering regular stand ups, planning and prioritisation sessions, co-creation workshops to ensure pace and progress again plan.About you You will be an experienced marketing and communications professional and ideally you will also bring experience from a financial services background with the following: Experience of working in a range of marketing and/or engagement roles delivering effective marketing campaigns, specifically owned media channels both offline and onlineLeading a team of subject matter experts to deliver a common goalSome experience and knowledge of regulation such as GDPR and PECR would be advantageous.Excellent planning & organisational skills and the ability to manage a breadth of multiple competing priorities and deliverables with a history of excellent decision making and critical thinking.Excellent communication, influencing and stakeholder management skills.A proactive, collaborative and solution-oriented approach creating a supportive working cultureComfortable understanding, analysing and interpreting complex data and insight to inform decision making and playing back to senior stakeholdersA passion to innovate and ability to test & learn and challenge the status quo. Our Customer First behaviours are all about putting customers and members at the heart of how we work together. You can strengthen your application by showing the behaviours that resonate with you, and how you might have already demonstrated these. Say it straight - This is about being honest and direct with good intent and saying what needs to be said in the room. It's also about being clear, precise, and using language that we and, importantly, our customers and members can understand.Push for better - This is about aiming high and constantly looking for better in how we work together and serve our customers and members.Get it done - This is about prioritising what will have the greatest impact, being decisive and taking accountability for delivering on the end-to-end outcome. We know applying for jobs can sometimes feel like you're sending an application into a black hole. We review each application individually. So, it's a good idea to call out your most relevant experience on your application to give yourself the best chance. The extras you'll get There are all sorts of employee benefits available at Nationwide, including: A personal pension – if you put in % of your salary, we'll top up by a further %Up to days of paid volunteering a yearLife assurance worth x your salaryA great selection of additional benefits through our salary sacrifice schemeGympass – Access to a range of free and paid options for health and wellness.Access to an annual performance related bonusAccess to training to help you develop and progress your career days holiday, pro rataWhat makes us different Nationwide is the world's largest building society. With over million customers, we have a relationship with almost a quarter of the UK's population. We've got the scale to compete with the big banks, but we're not a bank. As a building society, we're owned by our members – that's our customers who have their current account, mortgage or savings with us. It means we can do things differently to deliver our Purpose – Banking – but fairer, more rewarding, and for the good of society. When you work at Nationwide, you can experience that difference for yourself. You'll be part of a high-performing, purpose-driven organisation that offers rewarding career experiences and a highly competitive range of benefits to match. You'll also be joining us at an important time as we seek to reach more and more people in the UK. We want everyone in the UK to know that they don't have to bank with a bank. They can choose a modern mutual instead.
